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How to Use Pinterest to Earn Affiliate Income with Creative Market’s Partner Program

Holly McCaig March 31, 2021 · 7 min read
Pinterest

On March 31, 2020, we introduced changes to our Affiliate Partner Program. This article has been updated to reflect those changes.


The idea of making money while you sleep is nothing new. Passive income has been a popular buzzword for the past couple of years. One way to generate such passive income is with affiliate marketing. If you want to earn money but don’t have anything to sell, affiliate income comes into play and can leave you making some pretty decent change each month.

What is Affiliate Marketing

By definition, affiliate marketing is when you earn a commission from a sale by promoting someone else’s product. It’s a great way to earn revenue without having to invest time in developing your own product.

How Does Affiliate Marketing Work?

  • You choose a product that you want to share with your audience. You recommend it to them via your blog, email list, social media, etc.
  • Then, they purchase the product through your unique URL.
  • You receive anything from a percentage of the sale to free products or credits towards something.

It is worth noting that you can also build unique URLs with your affiliate code that don’t take readers directly to a product. Instead, it could take them to a collection of products, a content page, or some other intermediate step in the purchase funnel. The Creative Market Partner Program, for example, rewards you with a 15% cut of any new customer’s first purchase taking place within 7 days of clicking on your referral link.

How I Use Affiliate Marketing

I only share affiliate links on my blog and through email promoting products that I have personally vetted and recommend. I feel like this is the best way to recommend something because I can testify that I believe it helped me and it could help my audience too.
When it comes to promoting links to products from Creative Market, my rules are more lax. I share Creative Market product affiliate links on Pinterest and may have not used the actual product. However, I choose products that my audience on Pinterest would find relevant to them.
Consider what you will be promoting and how you want to set rules for yourself.

Follow the Rules

It’s imperative that, if you’re going to implement affiliate links to earn a commission, you properly disclose what you are doing. Disclosures build trust with your audience and it’s the law in the United States.
I can only attest to how things work in the United States, and I recommend speaking with a lawyer. I am not a lawyer, and this should not be considered legal advice.

What is a Disclosure?

A disclosure is the fine print. It will give the reader all the information about the product they may be purchasing as well as what you’re gaining from promoting it.
The FTC is a bipartisan federal agency in the United States with a unique dual mission to protect consumers and promote competition. They are basically enforcing that products and services are truthfully represented.
The FTC has an updated guide with a list of FAQs regarding advertising and endorsement of products. If you’re in the United States, educate yourself on this before starting affiliate marketing.  
To be fully compliant, read the FTC’s .COM Disclosures document.

Where to Place Disclosures

Some basic guidelines from the document you should be aware of before you start using affiliate links. Your disclosure must be clear:

  • Place the disclosure as close as possible to the triggering claim.
  • When using hyperlinks, the link should be obvious.
  • Display disclosures before consumers make a decision to buy.
  • Repeat disclosures, as needed, on lengthy websites and in connection with repeated claims. Disclosures may also have to be repeated if consumers have multiple routes through a website.
  • Use plain language and syntax so that consumers understand the disclosures.

Some best practices for how to word affiliate disclosures can be found here on Bloggy Law.
With blog posts, you will want to place your disclosure upfront that clearly spells out your affiliation and what you gain from it. When using social media, you can use hashtags like #ad #sponsor, etc. 
Since we’re discussing how to use Pinterest for your Creative Market Partner links, be sure to use words that clearly define that it is an affiliate link like Ad or Sponsored in the beginning of your description.
If you are dedicating an entire board on Pinterest to advertising your affiliate links, you should disclose that in the Board description. Indicate here that you get compensation for sharing these links.

Your articles should also contain disclosures for affiliate links.

Using Pinterest for Affiliate Marketing Earnings

As I mentioned earlier, one method I use for promoting Creative Market affiliate links is my Pinterest account. As your Pinterest account grows and you continue to pin content that is related to your brand, you can rapidly increase your earnings.

How to Be Successful With Pinterest

  • Brand your Pinterest account. Only create and maintain boards that are relevant to your audience. Hide boards and make them secret if they are not something your audience cares about.
  • Join Group Boards to grow your audience and reach more people.
  • Pin consistently throughout the day using an automated scheduling program like BoardBooster* or Tailwind*. I pin about 30-50 times a day. I pin about 1:3 of my content versus someone else’s content

Want to learn more about how I have used Pinterest to drive over 60% of my traffic? I’ve written a post over on my blog that might help you.  

How to Earn $100 a Month With Creative Market Affiliate Links & Pinterest

Earn $100 a month easily pinning 10 new products a day from Creative Market. Here’s how I did it:

  • I choose ten products from Creative Market to pin each day.
  • I prefer to look at the latest releases.
  • I do this process Monday-Friday, giving myself a weekend break.
  • I choose products I feel my audience would enjoy, and may have even purchased before.
  • I use Tailwind to schedule my pins to all of the boards that are relevant to that pin and I change the intervals so they spread out each day on the various boards, not to be spammy.
  • I make sure my descriptions have keywords that matter (Pinterest is a search engine, remember!)
  • I use the word, Ad in my Pinterest description to note that this is an affiliate link. Make sure to do your research about affiliate links as they may change. You must disclose properly!
  • I paste my affiliate link from Creative Market in the pin source URL spot.

That’s it! It takes me 10 minutes a day to do this, and it’s the first thing I do each morning before I jump into anything else.

Watch Video Instructions



The first month I tested this experiment and I earned $108 from Creative Market in affiliate partner earnings. The amount of time you spend and how frequently you post and grow your following could have you earning more affiliate income in no time!

Get Started: Join the Creative Market Partner Program

Check out our Partner Program page to apply and start earning a 15% cut of any new customer’s first purchase taking place within 7 days of clicking on your referral link.

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About the Author
Author
Holly McCaig

Hi! I'm Holly McCaig of Holly Pixels - I teach iPad Brush Lettering and make and sell Procreate brushes and other goodies. Want a free brush? Visit me at hollypixels.com.

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28 Comments
  • Thank you for these step by step videos they are very helpful. I had wanted to do this but wasn't sure how. 5 years ago
  • I'm searching about this and got this now on creativemarket blog. Thank you very much for sharing. 5 years ago
  • I'm always create a long graphics page because it will get more users also it's good for inspirations too. Pinterest is amazing but i have one doubt from starting, i have save some graphics from other marketplace but there is a huge difference between CM and others. Like i have saved 100 each from Graphicriver, themeforest etc = 2 Ref and saved 100 from Creativemarket = 20+ ref Actually Creativemarket has very rich in creative content, i was pin ,tweet and promote same graphics from same authors from other marketplace and it's not work like Creativemarket :P 5 years ago
  • Thank you. Then i should use automated scheduling program to improve my number —just got 10 sales within 8 months pinning on random moods and situation :D 5 years ago
  • The link for Tailwind goes to an investment group website. It looks like it should be tailwindapp.com rather than tailwind.com. I'd like to use your affiliate link before I sign up if you can post it here! :) 5 years ago
  • Thank you for share this! 5 years ago
  • Thanks for the article on Pinterest. 5 years ago
  • @Tabitha Kerbabian The link should work now :) 5 years ago
  • Nice! Thank you, @Laura Busche. :) 5 years ago
  • Hi all! SO sorry! I have been out of the country! I'm off to look at your comments and respond! 5 years ago
  • @Tabitha Kerbabian glad you got it! Let me know via a message if you need my affiliate link. 5 years ago
  • @Fis Ihsani That's awesome! The scheduling program will make your life much easier, and keep your pins consistently seen. 5 years ago
  • @Holly McCaig Great article. I'm an affiliate pin junkie too ;) 5 years ago
  • Thanks, @Skyla Design - it's the best! 5 years ago
  • Nice on @Holly McCaig! I make decent money from the affiliate program like this too. Another thing you can also do is use your affiliate link when you share Creative Market blog posts too :) 5 years ago
  • This is amazing! Thanks for sharing. I am going to look into the Affiliate program. 5 years ago
  • Hi! do I have to be a blogger or have some kind of website though to do this? I'm just a regular gal that is obsessed with all kinds of stationary and I have a personal pinterest where I save everything related to stationary. So would I be able to use creative market as an affiliate, with no website? thanks! 5 years ago
  • Lots of great tips, thanks!! 5 years ago
  • Thanks a lot dear! 5 years ago
  • Hello @Holly McCaig Should I have a personal website to able join the CM affiliate? 4 years ago
  • I love how easy your tutorial is, thank so much 4 years ago
  • Beautiful and simple to understand, thank for sharing this! 4 years ago
  • Easy. Thanks for your instructions! Can't wait to start earning more!! 4 years ago
  • Thank you, I got my first sales after 2 week, but I am not sure it from pinterest or other campaign. 3 years ago
  • Thank you for the info! I just got accepted and the videos are really helpful. 3 years ago
  • Thank you for sharing! Both video and article are very helpful! 3 years ago
  • Thanks Holly. This post is now 2 years old yet still relevant. I am wondering if you can promote your own work? 2 years ago
  • I read beautiful writing about Pinterest 1 year ago