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Introducing Our Color of the Season: Denim Dreams

Featuring Sunday Morning by TanType

Laura Busche July 31, 2023 · 2 min read

Picture a mid-century cerulean with a bold, roll-up-your-sleeves vibe. A summer hue that stands between deep blue and sunbaked cyan. A Color of the Season that feels like your favorite pair of jeans – lasting, worn-in, and always iconic.

Denim Dreams conveys the strength to live on our own terms, the endurance to pull through difficulties, and the audacity to redefine our reality. It’s equal parts resilience and rebellion, crisp and rugged, classic and forward.

Meet Denim Dreams

To make sure you’re working with the same color, we’re providing equivalencies in hexadecimal, CMYK, RGB, and Pantone systems below.

HEX: #008FBE

RGB: 0, 143, 190

CMYK: 81, 31, 11, 0

Looking for a refresher on the various color codes, what they mean, and their applications? Make sure to check out this article where we explore the differences and technical details you need to know.

Our Denim Dreams Collection

We have curated inspiring Creative Market products that are already using our Color of the Season or slight variations of it. Check out the full collection, featuring some of these outstanding assets:

Vibrant Palettes Using Denim Dreams

Wondering how to apply Denim Dreams in your next project? These palettes complement our Color of the Season and are ready to use. To download the free SVG file, make sure you’re signed into your Creative Market account.

Denim Dreams
Try our Color of the Season
Download color palettes using Denim Dreams

Download our set of color palettes in SVG and start using them in your favorite design app.

Download the palettes

Start Using Our Color of the Season

Try your hand at this hue with a template or graphic that is well-considered and ready to use. Check out our collection here.

Products Seen In This Post:

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About the Author
Laura Busche

Brand strategist. Creating design tools to empower creative entrepreneurs. Author of the Lean Branding book. MA in Design Management from the Savannah College of Art and Design (SCAD).

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