{"id":28241,"date":"2015-09-10T09:30:59","date_gmt":"2015-09-10T16:30:59","guid":{"rendered":"https:\/\/creativemarket.com\/blog\/?p=28241"},"modified":"2024-04-09T04:15:24","modified_gmt":"2024-04-09T11:15:24","slug":"whats-with-all-the-sans-serif-logos","status":"publish","type":"post","link":"https:\/\/creativemarket.com\/blog\/whats-with-all-the-sans-serif-logos","title":{"rendered":"What&#039;s With All The Sans-Serif Logos?"},"content":{"rendered":"<p>Just last week, <a href=\"https:\/\/creativemarket.com\/blog\/google-just-got-a-new-logo-the-internet-reacts\">Google updated their logo<\/a>. Did it go well? <a href=\"https:\/\/creativemarket.com\/blog\/google-just-got-a-new-logo-the-internet-reacts\">Kinda<\/a>, but one thing that should be pointed out is that with the change came a new style: sans-serif.<br \/>\nWhat&#8217;s going on with that? Why are so many companies using sans-serif logos anyway? Turns out that we weren&#8217;t the only ones to wonder just that. <a href=\"http:\/\/mashable.com\/2015\/09\/02\/google-sans-serif-logos\/\">Mashable<\/a> recently worked up a whole post on what other company&#8217;s logos would look like if they ditched the serifs for something a bit more sleek. The results? Check them out:<br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2015\/09\/09031512\/serif-1.jpg.webp\" alt=\"\" width=\"680\" height=\"382\" class=\"aligncenter size-full wp-image-28249\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2015\/09\/09031515\/serif-2.jpg.webp\" alt=\"\" width=\"680\" height=\"382\" class=\"aligncenter size-full wp-image-28247\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2015\/09\/09031518\/serif-31.jpg.webp\" alt=\"\" width=\"680\" height=\"382\" class=\"aligncenter size-full wp-image-28256\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2015\/09\/09031522\/serif-41.jpg.webp\" alt=\"\" width=\"680\" height=\"382\" class=\"aligncenter size-full wp-image-28253\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2015\/09\/09031525\/serif-51.jpg.webp\" alt=\"\" width=\"680\" height=\"382\" class=\"aligncenter size-full wp-image-28257\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2015\/09\/09031528\/serif-61.jpg.webp\" alt=\"\" width=\"680\" height=\"382\" class=\"aligncenter size-full wp-image-28252\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2015\/09\/09031532\/serif-71.jpg.webp\" alt=\"\" width=\"680\" height=\"382\" class=\"aligncenter size-full wp-image-28251\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2015\/09\/09031535\/serif-81.jpg.webp\" alt=\"\" width=\"680\" height=\"382\" class=\"aligncenter size-full wp-image-28258\"><br \/>\n<em>via <a href=\"http:\/\/mashable.com\/2015\/09\/02\/google-sans-serif-logos\/\">Mashable<\/a><\/em><\/p>\n<hr>\n<p><em><a href=\"http:\/\/kevinwhipps.com\">Kevin Whipps<\/a> is a writer and editor based in Phoenix, Arizona. When he&#8217;s not working on one of the many projects in his queue, he&#8217;s looking for fun and irreverent things online to share with his friends.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Just last week, Google updated their logo. Did it go well? Kinda, but one thing that should be pointed out is that with the change came a new style: sans-serif. What&#8217;s going on with that? Why are so many companies using sans-serif logos anyway? Turns out that we weren&#8217;t the only ones to wonder just [&hellip;]<\/p>\n","protected":false},"author":89,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[34],"tags":[61],"topics":[],"class_list":["post-28241","post","type-post","status-publish","format-standard","hentry","category-creative-inspiration","tag-design"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.4 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What&#039;s With All The Sans-Serif Logos? - Creative Market Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/creativemarket.com\/blog\/whats-with-all-the-sans-serif-logos\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What&#039;s With All The Sans-Serif Logos?\" \/>\n<meta property=\"og:description\" content=\"Just last week, Google updated their logo. Did it go well? Kinda, but one thing that should be pointed out is that with the change came a new style:\" \/>\n<meta property=\"og:url\" content=\"https:\/\/creativemarket.com\/blog\/whats-with-all-the-sans-serif-logos\" \/>\n<meta property=\"og:site_name\" content=\"Creative Market Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/crtvmrkt\" \/>\n<meta property=\"article:published_time\" content=\"2015-09-10T16:30:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-09T11:15:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2015\/09\/09031512\/serif-1.jpg.webp\" \/>\n<meta name=\"author\" content=\"Kevin Whipps\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@creativemarket\" \/>\n<meta name=\"twitter:site\" content=\"@creativemarket\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kevin Whipps\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/whats-with-all-the-sans-serif-logos\",\"url\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/whats-with-all-the-sans-serif-logos\",\"name\":\"What&#039;s With All The Sans-Serif Logos? - Creative Market Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/whats-with-all-the-sans-serif-logos#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/whats-with-all-the-sans-serif-logos#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/d3ui957tjb5bqd.cloudfront.net\\\/uploads\\\/2015\\\/09\\\/09031512\\\/serif-1.jpg.webp\",\"datePublished\":\"2015-09-10T16:30:59+00:00\",\"dateModified\":\"2024-04-09T11:15:24+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/#\\\/schema\\\/person\\\/7e1bedbb0cb22aaa056fc5b9e218cd6c\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/whats-with-all-the-sans-serif-logos#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/creativemarket.com\\\/blog\\\/whats-with-all-the-sans-serif-logos\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/whats-with-all-the-sans-serif-logos#primaryimage\",\"url\":\"https:\\\/\\\/d3ui957tjb5bqd.cloudfront.net\\\/uploads\\\/2015\\\/09\\\/09031512\\\/serif-1.jpg.webp\",\"contentUrl\":\"https:\\\/\\\/d3ui957tjb5bqd.cloudfront.net\\\/uploads\\\/2015\\\/09\\\/09031512\\\/serif-1.jpg.webp\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/whats-with-all-the-sans-serif-logos#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What&#039;s With All The Sans-Serif Logos?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/\",\"name\":\"Creative Market Blog\",\"description\":\"Creative Market Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"What&#039;s With All The Sans-Serif Logos? - Creative Market Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/creativemarket.com\/blog\/whats-with-all-the-sans-serif-logos","og_locale":"en_US","og_type":"article","og_title":"What&#039;s With All The Sans-Serif Logos?","og_description":"Just last week, Google updated their logo. 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