{"id":32537,"date":"2016-01-22T06:00:27","date_gmt":"2016-01-22T14:00:27","guid":{"rendered":"https:\/\/creativemarket.com\/blog\/?p=32537"},"modified":"2024-04-10T06:02:15","modified_gmt":"2024-04-10T13:02:15","slug":"bad-or-rad-bings-newest-logo-update","status":"publish","type":"post","link":"https:\/\/creativemarket.com\/blog\/bad-or-rad-bings-newest-logo-update","title":{"rendered":"Bad or Rad: Bing&#039;s Newest Logo Update"},"content":{"rendered":"<p><a href=\"https:\/\/www.bing.com\/\" target=\"_blank\" rel=\"noopener\">Bing<\/p>\n<p> is Microsoft&#8217;s answer to Google, and it must get pretty chilly sitting in the shadows of the world&#8217;s beloved search giant. Most people that I know use &#8220;Google&#8221; as a verb, and the last person who asked me to &#8220;Bing&#8221; something became the quick recipient of a restraining order. (Hi, mom!) Anyways, Bing has had some ups and downs with their logo, and now they&#8217;ve changed it up again. For refreshers, here&#8217;s the old one:<br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/01\/10010721\/bing-001.jpg.webp\" alt=\"\" width=\"680\" height=\"471\" class=\"aligncenter size-full wp-image-32538\"><br \/>\nAnd the new one, boasting a new green and a capital letter. Simple enough, huh?<br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/01\/10010724\/bing-002.jpg.webp\" alt=\"\" width=\"680\" height=\"288\" class=\"aligncenter size-full wp-image-32539\"><br \/>\nAccording to a story on <a href=\"http:\/\/adage.com\/article\/digital\/microsoft-s-bing-grows-updates-logo\/302133\/?linkId=20349303\">Advertising Age<\/a>, the new design is here for two reasons.\n<\/p>\n<blockquote><p>The changes come partly because the green &#8220;is easier to see over yellow,&#8221; a Microsoft spokeswoman said, and because the new look displays well &#8220;across Windows devices and services.&#8221;<\/p><\/blockquote>\n<p>\nRemember how the logo looked before they announced the rebrand back in 2013?<br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/01\/10010729\/bingold.jpg.webp\" alt=\"bingold\" width=\"2000\" height=\"892\" class=\"aligncenter size-full wp-image-32587\"><br \/>\nAdmittedly, Bing is the No. 2 search engine on the planet, and it <em>does<\/em> power Apple&#8217;s Siri, if that holds any weight with you. Does it? What do you think about the new design? Let us know!<br \/>\n<em>via <a href=\"http:\/\/adage.com\/article\/digital\/microsoft-s-bing-grows-updates-logo\/302133\/?linkId=20349303\">Advertising Age<\/a> and <a href=\"http:\/\/www.underconsideration.com\/brandnew\/archives\/new_logo_for_bing.php\">Under Consideration<\/a><\/em>\n<\/p>\n<hr>\n<p><em><a href=\"http:\/\/kevinwhipps.com\">Kevin Whipps<\/a> is a writer and editor based in Phoenix, Arizona. When he&#8217;s not working on one of the many writing projects in his queue, he&#8217;s designing stickers with his wife at <a href=\"http:\/\/whippsstickerco.com\">Whipps Sticker Co.<\/a><\/em><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bing is Microsoft&#8217;s answer to Google, and it must get pretty chilly sitting in the shadows of the world&#8217;s beloved search giant. Most people that I know use &#8220;Google&#8221; as a verb, and the last person who asked me to &#8220;Bing&#8221; something became the quick recipient of a restraining order. (Hi, mom!) Anyways, Bing has [&hellip;]<\/p>\n","protected":false},"author":89,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[93],"tags":[1118,1119,1145,1146,61,269,762,1101],"topics":[],"class_list":["post-32537","post","type-post","status-publish","format-standard","hentry","category-news","tag-bad-or-rad","tag-new-logo","tag-bing-green","tag-bing-logo","tag-design","tag-news","tag-green","tag-rebrand"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.4 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Bad or Rad: Bing&#039;s Newest Logo Update - Creative Market Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/creativemarket.com\/blog\/bad-or-rad-bings-newest-logo-update\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bad or Rad: Bing&#039;s Newest Logo Update\" \/>\n<meta property=\"og:description\" content=\"Bing is Microsoft&#039;s answer to Google, and it must get pretty chilly sitting in the shadows of the world&#039;s beloved search giant. Most people that I know\" \/>\n<meta property=\"og:url\" content=\"https:\/\/creativemarket.com\/blog\/bad-or-rad-bings-newest-logo-update\" \/>\n<meta property=\"og:site_name\" content=\"Creative Market Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/crtvmrkt\" \/>\n<meta property=\"article:published_time\" content=\"2016-01-22T14:00:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-10T13:02:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/01\/10010721\/bing-001.jpg.webp\" \/>\n<meta name=\"author\" content=\"Kevin Whipps\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@creativemarket\" \/>\n<meta name=\"twitter:site\" content=\"@creativemarket\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kevin Whipps\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/bad-or-rad-bings-newest-logo-update\",\"url\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/bad-or-rad-bings-newest-logo-update\",\"name\":\"Bad or Rad: Bing&#039;s Newest Logo Update - Creative Market Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/bad-or-rad-bings-newest-logo-update#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/bad-or-rad-bings-newest-logo-update#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/d3ui957tjb5bqd.cloudfront.net\\\/uploads\\\/2016\\\/01\\\/10010721\\\/bing-001.jpg.webp\",\"datePublished\":\"2016-01-22T14:00:27+00:00\",\"dateModified\":\"2024-04-10T13:02:15+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/#\\\/schema\\\/person\\\/7e1bedbb0cb22aaa056fc5b9e218cd6c\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/bad-or-rad-bings-newest-logo-update#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/creativemarket.com\\\/blog\\\/bad-or-rad-bings-newest-logo-update\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/bad-or-rad-bings-newest-logo-update#primaryimage\",\"url\":\"https:\\\/\\\/d3ui957tjb5bqd.cloudfront.net\\\/uploads\\\/2016\\\/01\\\/10010721\\\/bing-001.jpg.webp\",\"contentUrl\":\"https:\\\/\\\/d3ui957tjb5bqd.cloudfront.net\\\/uploads\\\/2016\\\/01\\\/10010721\\\/bing-001.jpg.webp\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/bad-or-rad-bings-newest-logo-update#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Bad or Rad: Bing&#039;s Newest Logo Update\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/\",\"name\":\"Creative Market Blog\",\"description\":\"Creative Market Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Bad or Rad: Bing&#039;s Newest Logo Update - Creative Market Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/creativemarket.com\/blog\/bad-or-rad-bings-newest-logo-update","og_locale":"en_US","og_type":"article","og_title":"Bad or Rad: Bing&#039;s Newest Logo Update","og_description":"Bing is Microsoft's answer to Google, and it must get pretty chilly sitting in the shadows of the world's beloved search giant. Most people that I know","og_url":"https:\/\/creativemarket.com\/blog\/bad-or-rad-bings-newest-logo-update","og_site_name":"Creative Market Blog","article_publisher":"https:\/\/www.facebook.com\/crtvmrkt","article_published_time":"2016-01-22T14:00:27+00:00","article_modified_time":"2024-04-10T13:02:15+00:00","og_image":[{"url":"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/01\/10010721\/bing-001.jpg.webp","type":"","width":"","height":""}],"author":"Kevin Whipps","twitter_card":"summary_large_image","twitter_creator":"@creativemarket","twitter_site":"@creativemarket","twitter_misc":{"Written by":"Kevin Whipps","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/creativemarket.com\/blog\/bad-or-rad-bings-newest-logo-update","url":"https:\/\/creativemarket.com\/blog\/bad-or-rad-bings-newest-logo-update","name":"Bad or Rad: Bing&#039;s Newest Logo Update - Creative Market Blog","isPartOf":{"@id":"https:\/\/creativemarket.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/creativemarket.com\/blog\/bad-or-rad-bings-newest-logo-update#primaryimage"},"image":{"@id":"https:\/\/creativemarket.com\/blog\/bad-or-rad-bings-newest-logo-update#primaryimage"},"thumbnailUrl":"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/01\/10010721\/bing-001.jpg.webp","datePublished":"2016-01-22T14:00:27+00:00","dateModified":"2024-04-10T13:02:15+00:00","author":{"@id":"https:\/\/creativemarket.com\/blog\/#\/schema\/person\/7e1bedbb0cb22aaa056fc5b9e218cd6c"},"breadcrumb":{"@id":"https:\/\/creativemarket.com\/blog\/bad-or-rad-bings-newest-logo-update#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/creativemarket.com\/blog\/bad-or-rad-bings-newest-logo-update"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/creativemarket.com\/blog\/bad-or-rad-bings-newest-logo-update#primaryimage","url":"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/01\/10010721\/bing-001.jpg.webp","contentUrl":"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/01\/10010721\/bing-001.jpg.webp"},{"@type":"BreadcrumbList","@id":"https:\/\/creativemarket.com\/blog\/bad-or-rad-bings-newest-logo-update#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/creativemarket.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Bad or Rad: Bing&#039;s Newest Logo Update"}]},{"@type":"WebSite","@id":"https:\/\/creativemarket.com\/blog\/#website","url":"https:\/\/creativemarket.com\/blog\/","name":"Creative Market Blog","description":"Creative Market Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/creativemarket.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/creativemarket.com\/blog\/wp-json\/wp\/v2\/posts\/32537","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/creativemarket.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/creativemarket.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/creativemarket.com\/blog\/wp-json\/wp\/v2\/users\/89"}],"replies":[{"embeddable":true,"href":"https:\/\/creativemarket.com\/blog\/wp-json\/wp\/v2\/comments?post=32537"}],"version-history":[{"count":0,"href":"https:\/\/creativemarket.com\/blog\/wp-json\/wp\/v2\/posts\/32537\/revisions"}],"wp:attachment":[{"href":"https:\/\/creativemarket.com\/blog\/wp-json\/wp\/v2\/media?parent=32537"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/creativemarket.com\/blog\/wp-json\/wp\/v2\/categories?post=32537"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/creativemarket.com\/blog\/wp-json\/wp\/v2\/tags?post=32537"},{"taxonomy":"topics","embeddable":true,"href":"https:\/\/creativemarket.com\/blog\/wp-json\/wp\/v2\/topics?post=32537"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}