{"id":40198,"date":"2016-10-18T10:41:53","date_gmt":"2016-10-18T17:41:53","guid":{"rendered":"https:\/\/creativemarket.com\/blog\/?p=40198"},"modified":"2024-04-12T02:56:21","modified_gmt":"2024-04-12T09:56:21","slug":"10-killer-examples-of-packaging-and-brand-identity-design-by-matt-erickson","status":"publish","type":"post","link":"https:\/\/creativemarket.com\/blog\/10-killer-examples-of-packaging-and-brand-identity-design-by-matt-erickson","title":{"rendered":"10 Killer Examples of Packaging and Brand Identity Design by Matt Erickson"},"content":{"rendered":"<p>There are times when I sit down at my desk, open up my laptop and think, &#8220;Yeah, I&#8217;m not very inspired today.&#8221; It&#8217;s not <a href=\"https:\/\/creativemarket.com\/blog\/infographic-40-little-things-you-can-do-to-break-your-creative-block\">creative block<\/a>, because I&#8217;ll always get going on something, but there are moments when I want something to <a href=\"https:\/\/creativemarket.com\/blog\/how-to-take-care-of-a-burned-out-designer\">perk up my spirits<\/a> and show me what amazing stuff is possible. And in one of those moments I stumbled upon <a href=\"https:\/\/dribbble.com\/matterickson32\">Matt<\/a> <a href=\"https:\/\/www.behance.net\/mattericksondesign\">Erickson<\/a> of <a href=\"http:\/\/ericksondesign.co\">Erickson Design Co.<\/a>, and his killer work with brand identity and design.  Check it out below!<br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/10\/11234821\/brand-identity-packaging-01.jpg.webp\" alt=\"brand-identity-packaging-01\" width=\"680\" height=\"432\" class=\"aligncenter size-full wp-image-40205\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/10\/11234857\/brand-identity-packaging-02.jpg.webp\" alt=\"brand-identity-packaging-02\" width=\"680\" height=\"453\" class=\"aligncenter size-full wp-image-40206\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/10\/11234901\/brand-identity-packaging-03.jpg.webp\" alt=\"brand-identity-packaging-03\" width=\"680\" height=\"628\" class=\"aligncenter size-full wp-image-40207\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/10\/11234914\/brand-identity-packaging-04.jpg.webp\" alt=\"brand-identity-packaging-04\" width=\"680\" height=\"453\" class=\"aligncenter size-full wp-image-40208\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/10\/11234919\/brand-identity-packaging-05.jpg.webp\" alt=\"brand-identity-packaging-05\" width=\"680\" height=\"453\" class=\"aligncenter size-full wp-image-40209\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/10\/11234927\/think-make-repeat-poster.jpg.webp\" alt=\"think-make-repeat-poster\" width=\"680\" height=\"907\" class=\"aligncenter size-full wp-image-40203\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/10\/11234939\/brand-identity-logo-01.jpg.webp\" alt=\"brand-identity-logo-01\" width=\"680\" height=\"306\" class=\"aligncenter size-full wp-image-40204\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/10\/11234943\/brand-identity-logo-02.jpg.webp\" alt=\"brand-identity-logo-02\" width=\"680\" height=\"306\" class=\"aligncenter size-full wp-image-40201\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/10\/11234947\/brand-identity-logo-03.jpg.webp\" alt=\"brand-identity-logo-03\" width=\"680\" height=\"306\" class=\"aligncenter size-full wp-image-40202\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/10\/11234956\/brand-identity-poster.jpg.webp\" alt=\"brand-identity-poster\" width=\"680\" height=\"453\" class=\"aligncenter size-full wp-image-40200\"><br \/>\n<em>Check more of Matt&#8217;s work out on <a href=\"https:\/\/www.behance.net\/mattericksondesign\">Behance<\/a>, <a href=\"https:\/\/dribbble.com\/matterickson32\">dribbble<\/a> and his <a href=\"http:\/\/ericksondesign.co\">website<\/a>.<br \/>\nvia <a href=\"https:\/\/heydesign.com\/2016\/10\/brand-identity-packaging-design-and-illustrations-by-matt-ericsson\/\">Hey Design<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There are times when I sit down at my desk, open up my laptop and think, &#8220;Yeah, I&#8217;m not very inspired today.&#8221; It&#8217;s not creative block, because I&#8217;ll always get going on something, but there are moments when I want something to perk up my spirits and show me what amazing stuff is possible. And [&hellip;]<\/p>\n","protected":false},"author":89,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[34],"tags":[61,1152,1349],"topics":[],"class_list":["post-40198","post","type-post","status-publish","format-standard","hentry","category-creative-inspiration","tag-design","tag-packaging","tag-brand-identity"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.4 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>10 Killer Examples of Packaging and Brand Identity Design by Matt Erickson - Creative Market Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/creativemarket.com\/blog\/10-killer-examples-of-packaging-and-brand-identity-design-by-matt-erickson\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 Killer Examples of Packaging and Brand Identity Design by Matt Erickson\" \/>\n<meta property=\"og:description\" content=\"There are times when I sit down at my desk, open up my laptop and think, &quot;Yeah, I&#039;m not very inspired today.&quot; It&#039;s not creative block, because I&#039;ll always\" \/>\n<meta property=\"og:url\" content=\"https:\/\/creativemarket.com\/blog\/10-killer-examples-of-packaging-and-brand-identity-design-by-matt-erickson\" \/>\n<meta property=\"og:site_name\" content=\"Creative Market Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/crtvmrkt\" \/>\n<meta property=\"article:published_time\" content=\"2016-10-18T17:41:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-12T09:56:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2016\/10\/11234821\/brand-identity-packaging-01.jpg.webp\" \/>\n<meta name=\"author\" content=\"Kevin Whipps\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@creativemarket\" \/>\n<meta name=\"twitter:site\" content=\"@creativemarket\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kevin Whipps\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/10-killer-examples-of-packaging-and-brand-identity-design-by-matt-erickson\",\"url\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/10-killer-examples-of-packaging-and-brand-identity-design-by-matt-erickson\",\"name\":\"10 Killer Examples of Packaging and Brand Identity Design by Matt Erickson - 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