{"id":41635,"date":"2016-12-13T05:36:01","date_gmt":"2016-12-13T13:36:01","guid":{"rendered":"https:\/\/creativemarket.com\/blog\/?p=41635"},"modified":"2024-04-12T04:20:02","modified_gmt":"2024-04-12T11:20:02","slug":"design-lookbooks-and-catalogs","status":"publish","type":"post","link":"https:\/\/creativemarket.com\/blog\/design-lookbooks-and-catalogs","title":{"rendered":"How to Design Eye-Catching Lookbooks and Catalogs"},"content":{"rendered":"Ecommerce

retailers are constantly troubled by the dilemma of how to visually display their products to their shoppers. This is particularly true in the case of fashion designers, clothing retailers, and photographers<\/a>. After all, some types of products just lend themselves better to visuals!\nThat’s where a well-designed lookbook comes into the picture. A lookbook is essentially an online catalog that’s a collection of images meant to showcase products, their features, and how they’re meant to be used.\nMany retailers love using lookbooks over ordinary product pages so customers can get a much better look at their goods—almost as if they were in a real store.\nThroughout this article, we will go over how to design a winning lookbook every time.\n<\/p>

<\/span>Taking Pictures for Your Lookbook<\/span><\/h2>

\nA lookbook lives and dies by the strength of its visual imagery. As such, priority one is to get high-quality pictures. Taking a picture of, say, your new fashion line with your iPhone camera isn’t going to do the trick!\nYou want images that look professional—just think of the sharp pictures you see when leafing through a palpable catalog in your hands.\n\"screen-shot-2016-12-05-at-12-46-34-am\"\nNaturally, hiring a professional photographer is the best option, but if you can’t afford it, try these tips to get high-quality images on your own:\n<\/p>