{"id":45646,"date":"2017-05-30T05:51:43","date_gmt":"2017-05-30T12:51:43","guid":{"rendered":"https:\/\/creativemarket.com\/blog\/?p=45646"},"modified":"2024-04-16T04:20:04","modified_gmt":"2024-04-16T11:20:04","slug":"how-to-launch-a-blog","status":"publish","type":"post","link":"https:\/\/creativemarket.com\/blog\/how-to-launch-a-blog","title":{"rendered":"How to Launch Your First Blog: 50 Templates and Tips"},"content":{"rendered":"<p>For any entrepreneur, small business, or company selling on the Internet today, launching a blog is non-negotiable. It&acirc;&euro;&trade;s a <em>must-have<\/em> on your site, since blogs are excellent lead-generation tools that also help with your <a href=\"https:\/\/creativemarket.com\/blog\/5-quick-wins-for-better-blog-seo\">SEO rankings<\/a>.\nWhile anyone with a business can launch a blog, it&acirc;&euro;&trade;s altogether a different story to launch a <em>successful<\/em> blog. Blogging needs to be much, much more than just simply cobbling together a few paragraphs for filler&acirc;&euro;&trade;s sake, not worrying about formatting, and then sitting back, expecting traffic to flood your site.\nNot so.\nSuccessful blogging means regularly <a href=\"https:\/\/creativemarket.com\/blog\/7-tips-for-writing-optimized-blog-content\">publishing high-quality and unique information<\/a> that sets your brand apart from others in your industry and makes you a thought leader in your field. That&acirc;&euro;&trade;s only when you&acirc;&euro;&trade;ll get the benefits of more traffic and conversions.\nIf you&acirc;&euro;&trade;re about to embark on the exhilarating journey of launching your first blog, here are 50 templates and tips to master your experience.\n<h2><span class=\"ez-toc-section\" id=\"Pin_this_list_for_later\"><\/span>Pin this list for later<span class=\"ez-toc-section-end\"><\/span><\/h2><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035059\/Launch-Your-Blog-Pin.jpg.webp\" alt=\"\" width=\"600\" height=\"1000\" class=\"aligncenter size-full wp-image-46156\"><h1><span class=\"ez-toc-section\" id=\"The_Essentials\"><\/span>The Essentials<span class=\"ez-toc-section-end\"><\/span><\/h1><h2><span class=\"ez-toc-section\" id=\"Tip_1_Figure_Out_What_Your_Blog_is_About\"><\/span>Tip 1: Figure Out What Your Blog is About<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nYour blog needs to have a specific purpose that&acirc;&euro;&trade;s clear-cut and serves an in-demand topic. It should tie into whatever you&acirc;&euro;&trade;re selling on your website, for brand consistency.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45656\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035105\/Screen-Shot-2017-05-16-at-5.25.20-PM.jpg.webp\" alt=\"\" width=\"678\" height=\"487\">\nFor instance, if you&acirc;&euro;&trade;re selling creative digital assets or services, it&acirc;&euro;&trade;d make sense for your blog to be about design.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_2_Educate_Yourself_About_Blogging\"><\/span>Tip 2: Educate Yourself About Blogging<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nNever blogged before? No problem. The web is full of tutorials on getting you started with <a href=\"https:\/\/creativemarket.com\/blog\/6-tips-for-a-great-blog-layout\">designing your blog<\/a>, publishing great content, and drawing traffic to it.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45662\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035122\/Screen-Shot-2017-05-16-at-9.02.10-PM.jpg.webp\" alt=\"\" width=\"678\" height=\"401\">\nSome of my favorites are:\n<\/p><ul>\n \t<li><a href=\"http:\/\/www.blogtyrant.com\/start-a-blog-2014\/\">Revealed: 19 Things to Know Before You Start a Blog in 2017<\/a><\/li>\n \t<li><a href=\"http:\/\/www.socialmediaexaminer.com\/getting-started-with-blogging\/\">Getting Started With Blogging: 16 Resources to Boost Your Blog<\/a><\/li>\n \t<li><a href=\"http:\/\/www.wpbeginner.com\/start-a-wordpress-blog\/\">Ultimate Guide: How to Start a WordPress Blog (Step by Step)<\/a><\/li>\n<\/ul><h2><span class=\"ez-toc-section\" id=\"Tip_3_Find_a_Gorgeous_Blog_Template\"><\/span>Tip 3: Find a Gorgeous Blog Template<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nA huge factor in determining a blog&acirc;&euro;&trade;s popularity and success is its aesthetic appearance.\nYou can help this along by settling on a beautiful blog template such as these:\n    <figure id=\"card-284595-453497555\" class=\"product-card full 1\" data-product-id=\"284595\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"453497555\"><\/figure>\n    \n    <figure id=\"card-57991-1814141755\" class=\"product-card full 1\" data-product-id=\"57991\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1814141755\"><\/figure>\n    \n    <figure id=\"card-500556-199271600\" class=\"product-card full 1\" data-product-id=\"500556\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"199271600\"><\/figure>\n    \n    <figure id=\"card-635269-1884130878\" class=\"product-card full 1\" data-product-id=\"635269\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1884130878\"><\/figure>\n    \n    <figure id=\"card-1479041-1452018787\" class=\"product-card full 1\" data-product-id=\"1479041\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1452018787\"><\/figure>\n    \n    <figure id=\"card-1485440-1062833352\" class=\"product-card full 1\" data-product-id=\"1485440\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1062833352\"><\/figure>\n    \n    <figure id=\"card-1157504-1179212212\" class=\"product-card full 1\" data-product-id=\"1157504\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1179212212\"><\/figure>\n    \n    <figure id=\"card-552946-573327579\" class=\"product-card full 1\" data-product-id=\"552946\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"573327579\"><\/figure>\n    \n    <figure id=\"card-1074361-583114008\" class=\"product-card full 1\" data-product-id=\"1074361\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"583114008\"><\/figure>\n    \n    <figure id=\"card-1243929-1408464500\" class=\"product-card full 1\" data-product-id=\"1243929\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1408464500\"><\/figure>\n    \n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_4_Design_a_Blog_Style_Guide\"><\/span>Tip 4: Design a Blog Style Guide<span class=\"ez-toc-section-end\"><\/span><\/h2><a href=\"https:\/\/creativemarket.com\/blog\/how-to-design-a-brand-style-guide\">Style guides<\/a><p> determine how your brand will represent itself on a blog, including rules on everything from your voice to the type of content that you&acirc;&euro;&trade;ll publish.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45679\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035133\/Screen-Shot-2017-05-16-at-9.27.59-PM.jpg.webp\" alt=\"\" width=\"677\" height=\"530\">\nThey&acirc;&euro;&trade;re helpful for efficiently onboarding new content creators and guest writers, too.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_5_Look_at_Popular_Blogs_for_Inspiration\"><\/span>Tip 5: Look at Popular Blogs for Inspiration<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nTo launch a blog that&acirc;&euro;&trade;ll eventually become successful, you should take inspiration from top blogs already in existence.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45680\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035202\/Screen-Shot-2017-05-16-at-9.29.34-PM.jpg.webp\" alt=\"\" width=\"648\" height=\"1176\">\nWhile I&acirc;&euro;&trade;m partial to our <a href=\"https:\/\/creativemarket.com\/blog\">Creative Marketplace blog<\/a>, other inspiring blogs include:\n<\/p><ul>\n \t<li><a href=\"https:\/\/www.helpscout.net\/blog\/\">Help Scout<\/a><\/li>\n \t<li><a href=\"http:\/\/www.artofmanliness.com\/\">The Art of Manliness<\/a><\/li>\n \t<li><a href=\"http:\/\/listverse.com\/\">Listverse<\/a><\/li>\n<\/ul><h2><span class=\"ez-toc-section\" id=\"Tip_6_Decide_How_Often_YouaE%E2%84%A2ll_Publish\"><\/span>Tip 6: Decide How Often You&acirc;&euro;&trade;ll Publish<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nYour blog will only attract a readership and climb in the SEO rankings if you publish frequently and regularly, so decide if that&acirc;&euro;&trade;s going to be several times, a few times, or just once a week.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45681\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035221\/Screen-Shot-2017-05-16-at-9.30.28-PM.jpg.webp\" alt=\"\" width=\"680\" height=\"636\">\nYes, launching a blog demands dedication.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_7_Create_an_Editorial_Calendar\"><\/span>Tip 7: Create an Editorial Calendar<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nThe <a href=\"https:\/\/en.wikipedia.org\/wiki\/Editorial_calendar\">editorial calendar<\/a> is your powerful weapon against falling behind and becoming disorganized in blog content creation.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45686\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035308\/Screen-Shot-2017-05-16-at-9.31.52-PM.jpg.webp\" alt=\"\" width=\"680\" height=\"632\">\nThis is where you plan and schedule your content, as much as weeks or even months in advance.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_8_Decide_Whether_or_Not_to_Accept_Guest_Posts\"><\/span>Tip 8: Decide Whether or Not to Accept Guest Posts<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nAccepting guest posts is a superb tactic to engage other bloggers and content creators to know about your blog.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45687\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035310\/Screen-Shot-2017-05-16-at-9.33.19-PM.jpg.webp\" alt=\"\" width=\"678\" height=\"403\">\nIf you accept guest posts, they&acirc;&euro;&trade;ll gladly tell their own friends and followers about their new article on your blog, and, presto! Instant publicity.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_9_Choose_Long-Form_Content\"><\/span>Tip 9: Choose Long-Form Content<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nLong-form content is content that&acirc;&euro;&trade;s longer than 1000 words (some would say longer even than 1500 words). Back in 2012, SEO thought leader Neil Patel looked at some data that confirmed that the average length for the top 10 search results for any keyword in Google <a href=\"https:\/\/www.quicksprout.com\/2012\/12\/20\/the-science-behind-long-copy-how-more-content-increases-rankings-and-conversions\/\">was approximately 2000 words<\/a>.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45689\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035331\/Screen-Shot-2017-05-16-at-9.34.27-PM.jpg.webp\" alt=\"\" width=\"679\" height=\"407\">\nLonger, more in-depth blog posts are prone to better <a href=\"https:\/\/creativemarket.com\/blog\/the-new-seo-your-old-tactics-dont-work-anymore-use-these-instead\">SEO rankings<\/a>.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_10_Use_Lots_of_High-Quality_Images\"><\/span>Tip 10: Use Lots of High-Quality Images<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nPeople are visual creatures, and that applies to your blog readers.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45692\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035348\/Screen-Shot-2017-05-16-at-9.36.58-PM.jpg.webp\" alt=\"\" width=\"679\" height=\"618\">\nTo help you get more traffic, be sure to include stunning, <em>high-quality<\/em> visuals.\n<\/p><h1><span class=\"ez-toc-section\" id=\"Your_Blogs_Design\"><\/span>Your Blog&#8217;s Design<span class=\"ez-toc-section-end\"><\/span><\/h1><h2><span class=\"ez-toc-section\" id=\"Tip_11_Understand_What_Makes_Stellar_Blog_Design\"><\/span>Tip 11: Understand What Makes Stellar Blog Design<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nOn the web, design is everything because it helps to create <a href=\"https:\/\/creativemarket.com\/blog\/4-tips-to-creating-an-incredible-ux\">the user experience<\/a>, which is a huge factor in whether or not your readers keep coming back to your newly launched blog.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45694\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035405\/Screen-Shot-2017-05-16-at-10.09.08-PM.jpg.webp\" alt=\"\" width=\"676\" height=\"527\">\nRead various design publications to get a sense of how you should lay out your blog to make it user-friendly (reader-friendly).\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_12_Learn_About_Proper_Formatting\"><\/span>Tip 12: Learn About Proper Formatting<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nWith the number of words you&acirc;&euro;&trade;ll write for each blog post, it&acirc;&euro;&trade;s necessary to have proper formatting to ensure perfect readability.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45695\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035416\/Screen-Shot-2017-05-16-at-10.10.39-PM.jpg.webp\" alt=\"\" width=\"676\" height=\"411\">\nSince readers on the web skim and scan through content, use lots of bullet points, shorter paragraphs, and paragraph blocks or chunks.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_13_Appreciate_White_Space\"><\/span>Tip 13: Appreciate White Space<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nWhite or negative space is the &acirc;&euro;&oelig;empty&acirc;&euro; area around words and design elements. It helps to focus, therefore, reader attention on the words and images of your blog.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45697\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035432\/Screen-Shot-2017-05-16-at-10.51.04-PM.jpg.webp\" alt=\"\" width=\"679\" height=\"382\">\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_14_Understand_Grid_Design\"><\/span>Tip 14: Understand Grid Design<span class=\"ez-toc-section-end\"><\/span><\/h2><a href=\"https:\/\/webdesign.tutsplus.com\/articles\/all-about-grid-systems--webdesign-14471\">Grids<\/a><p> are essentially ways of organizing your blog into horizontal and vertical rows or blocks, for superior usability and readability.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45698\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035443\/Screen-Shot-2017-05-16-at-10.52.59-PM.jpg.webp\" alt=\"\" width=\"679\" height=\"406\">\nLearning how to use grids to make your content flow better is going to help the user-friendliness of your blog.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_15_Use_Legible_and_Readable_Typography\"><\/span>Tip 15: Use Legible and Readable Typography<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nA no-brainer: site visitors won&acirc;&euro;&trade;t bother with your blog if it&acirc;&euro;&trade;s illegible or they have to squint to make out the words.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45699\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035541\/Screen-Shot-2017-05-16-at-10.54.20-PM.jpg.webp\" alt=\"\" width=\"678\" height=\"379\">\nIn terms of <a href=\"https:\/\/creativemarket.com\/blog\/typography-tricks-readable\">typography<\/a>, use fonts that have a reputation for stellar readability, such as these:\n    <figure id=\"card-184499-568588644\" class=\"product-card half 1\" data-product-id=\"184499\" data-index=\"0\" data-width=\"half\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"568588644\"><\/figure>\n    \n    <figure id=\"card-84644-2039516864\" class=\"product-card half 1\" data-product-id=\"84644\" data-index=\"0\" data-width=\"half\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"2039516864\"><\/figure>\n    \n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_16_Implement_Color_Contrast\"><\/span>Tip 16: Implement Color Contrast<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nColor is a big part of design in that it creates contrast to boost the readability of your blog. Choose good combinations like black on white to highlight specific messages.\nHere are some templates that make attractive use of color contrast:\n    <figure id=\"card-558311-1106136982\" class=\"product-card full 1\" data-product-id=\"558311\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1106136982\"><\/figure>\n    \n    <figure id=\"card-486391-1153016741\" class=\"product-card full 1\" data-product-id=\"486391\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1153016741\"><\/figure>\n    \n    <figure id=\"card-431838-1244545728\" class=\"product-card full 1\" data-product-id=\"431838\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1244545728\"><\/figure>\n    \n    <figure id=\"card-406854-1809798567\" class=\"product-card full 1\" data-product-id=\"406854\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1809798567\"><\/figure>\n    \n    <figure id=\"card-431591-1086194705\" class=\"product-card full 1\" data-product-id=\"431591\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1086194705\"><\/figure>\n    \n    <figure id=\"card-399293-1249667913\" class=\"product-card full 1\" data-product-id=\"399293\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1249667913\"><\/figure>\n    \n    <figure id=\"card-329148-100315952\" class=\"product-card full 1\" data-product-id=\"329148\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"100315952\"><\/figure>\n    \n    <figure id=\"card-323816-1176330189\" class=\"product-card full 1\" data-product-id=\"323816\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1176330189\"><\/figure>\n    \n    <figure id=\"card-306172-1955847732\" class=\"product-card full 1\" data-product-id=\"306172\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1955847732\"><\/figure>\n    \n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_17_Spend_Time_Crafting_Headlines\"><\/span>Tip 17: Spend Time Crafting Headlines<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nUsers on the web are generally <a href=\"https:\/\/techcrunch.com\/2010\/01\/19\/outsell-google-news\/\">headline readers<\/a>, which means you&acirc;&euro;&trade;ll have to work extra hard to reel them into your blog.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45701\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035604\/Screen-Shot-2017-05-16-at-10.58.18-PM.jpg.webp\" alt=\"\" width=\"676\" height=\"629\">\nBy spending extra time on crafting a persuasive and interesting headline, you can get more people to read your content.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_18_Implement_Sticky_Navigation\"><\/span>Tip 18: Implement Sticky Navigation<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nSticky navigation is when your blog&acirc;&euro;&trade;s navigation menu is always visible to readers &acirc;&euro;&rdquo; even as they scroll down the webpage.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45702\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035615\/Screen-Shot-2017-05-16-at-11.00.05-PM.jpg.webp\" alt=\"\" width=\"680\" height=\"414\">\nThis is a hallmark of <a href=\"https:\/\/creativemarket.com\/blog\/5-clever-ux-tricks-to-increase-revenue\">clever UX<\/a>: people should always be able to get to other parts of your site &acirc;&euro;&rdquo; even when reading your blog.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_19_Rely_on_Minimalism\"><\/span>Tip 19: Rely on Minimalism<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nLess really is more when it comes to your blog&acirc;&euro;&trade;s design, as minimalistic blogs are easier on the eyes and easier to read.Since you want readers to absorb your content, you should really include fewer elements to avoid them becoming distracted.\nHere are some minimalistic blog templates from our marketplace:    <figure id=\"card-122860-338672340\" class=\"product-card full 1\" data-product-id=\"122860\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"338672340\"><\/figure>\n    \n    <figure id=\"card-355707-2118201827\" class=\"product-card full 1\" data-product-id=\"355707\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"2118201827\"><\/figure>\n    \n    <figure id=\"card-22074-1684509621\" class=\"product-card full 1\" data-product-id=\"22074\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1684509621\"><\/figure>\n    \n    <figure id=\"card-30529-1233758998\" class=\"product-card full 1\" data-product-id=\"30529\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1233758998\"><\/figure>\n    \n    <figure id=\"card-12066-1476669059\" class=\"product-card full 1\" data-product-id=\"12066\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1476669059\"><\/figure>\n    \n    <figure id=\"card-1355386-1890694296\" class=\"product-card full 1\" data-product-id=\"1355386\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1890694296\"><\/figure>\n    \n    <figure id=\"card-1334865-396294934\" class=\"product-card full 1\" data-product-id=\"1334865\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"396294934\"><\/figure>\n    \n    <figure id=\"card-539077-885299245\" class=\"product-card full 1\" data-product-id=\"539077\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"885299245\"><\/figure>\n    \n    <figure id=\"card-107354-1700669199\" class=\"product-card full 1\" data-product-id=\"107354\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1700669199\"><\/figure>\n    \n    <figure id=\"card-51695-157300106\" class=\"product-card full 1\" data-product-id=\"51695\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"157300106\"><\/figure>\n    \n    <figure id=\"card-462431-764230392\" class=\"product-card full 1\" data-product-id=\"462431\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"764230392\"><\/figure>\n    \n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_20_DonaE%E2%84%A2t_Write_Like_a_Textbook_Reads\"><\/span>Tip 20: Don&acirc;&euro;&trade;t Write Like a Textbook Reads<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nBlogs are usually more casual in voice and tone: they can convey high-quality information, but they don&acirc;&euro;&trade;t need to read like you&acirc;&euro;&trade;re reading a high-school textbook.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45706\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035627\/Screen-Shot-2017-05-16-at-11.09.54-PM.jpg.webp\" alt=\"\" width=\"672\" height=\"631\">\nIn other words, don&acirc;&euro;&trade;t make the tone of your blog boring; instead, make it conversational.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_21_Put_Your_Logo_to_the_Left_Instead_of_the_Center\"><\/span>Tip 21: Put Your Logo to the Left Instead of the Center<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nStudies show that putting your blog&acirc;&euro;&trade;s <a href=\"https:\/\/creativemarket.com\/blog\/logo-placement-web-design\">logo to the left of the center on the page<\/a> makes it easier for users to get around a site.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45707\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035644\/Screen-Shot-2017-05-16-at-11.11.02-PM.jpg.webp\" alt=\"\" width=\"678\" height=\"508\">\nIf you look on our blog, the Creative Market logo is also on the left of the page instead of in the middle.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_22_Go_With_a_Card-Based_Design\"><\/span>Tip 22: Go With a Card-Based Design<span class=\"ez-toc-section-end\"><\/span><\/h2><a href=\"https:\/\/creativemarket.com\/blog\/the-pros-and-cons-of-a-card-based-ux\">Card-based design<\/a><p> has gotten increasingly popular as of late since sorting info in easily understood cards &acirc;&euro;&rdquo; which also <a href=\"https:\/\/www.nngroup.com\/articles\/cards-component\/\">render well across all screens<\/a>&acirc;&euro;&rdquo; makes presenting information a breeze.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45708\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035654\/Screen-Shot-2017-05-16-at-11.11.51-PM.jpg.webp\" alt=\"\" width=\"678\" height=\"644\">\nConsider using a card-based design on your blog&acirc;&euro;&trade;s homepage.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_23_Handle_Infinite_Scrolling_Carefully\"><\/span>Tip 23: Handle Infinite Scrolling Carefully<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nInfinite scrolling is when you endlessly scroll down a site, and it just keeps refreshing with more content, as the name implies.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45710\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035705\/Screen-Shot-2017-05-16-at-11.15.00-PM.jpg.webp\" alt=\"\" width=\"665\" height=\"353\">\nInfinite scrolling might create UX problems for readers that are trying to get your basic contact information that&acirc;&euro;&trade;s usually found in the footer of the page. It can also present challenges with slower internet connections.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_24_Use_Pagination\"><\/span>Tip 24: Use Pagination<span class=\"ez-toc-section-end\"><\/span><\/h2><a href=\"http:\/\/www.webseoanalytics.com\/blog\/what-is-pagination\/\">Pagination<\/a><p> is the organizing of pages into multiple pages, with easy-to-click number blocks for each page.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45711\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035721\/Screen-Shot-2017-05-16-at-11.15.58-PM.jpg.webp\" alt=\"\" width=\"680\" height=\"274\">\nIf your blog gets a lot of content, use this technique to organize your blog&acirc;&euro;&trade;s information.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_25_Include_Social_Media_Buttons\"><\/span>Tip 25: Include Social Media Buttons<span class=\"ez-toc-section-end\"><\/span><\/h2><a href=\"https:\/\/creativemarket.com\/blog\/5-examples-of-great-social-media-marketing\">Social media<\/a><p> buttons (they should be sticky, too!) next to each article on your blog promote the sharing of your blog content.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45712\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035738\/Screen-Shot-2017-05-16-at-11.16.54-PM.jpg.webp\" alt=\"\" width=\"630\" height=\"524\">\nThese days, it&acirc;&euro;&trade;s standard to have these buttons on any site or blog, so make sure you have them, too.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_26_Feature_Big_Noticeable_Calls_to_Action\"><\/span>Tip 26: Feature Big, Noticeable Calls to Action<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nAfter each blog post is the ideal spot to feature a great, big call to action to have your readers either subscribe to your blog <a href=\"https:\/\/creativemarket.com\/blog\/email-design-examples\">email newsletter<\/a> (for more follow-up marketing) or to download a free piece of content (like a white paper).\nThere&acirc;&euro;&trade;s nothing like giving away good content in exchange for your visitors&acirc;&euro;&trade; contact info.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45713\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035743\/Screen-Shot-2017-05-16-at-11.18.26-PM.jpg.webp\" alt=\"\" width=\"670\" height=\"478\">\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_27_Include_a_Comments_Section\"><\/span>Tip 27: Include a Comments Section<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nEngagement, engagement, engagement!\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45714\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035754\/Screen-Shot-2017-05-16-at-11.21.11-PM.jpg.webp\" alt=\"\" width=\"679\" height=\"469\">\nA comments section doesn&acirc;&euro;&trade;t just let your readers sound off and participate in your blog; it also tells other visitors that your blog has a vibrant and bustling community of readers.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_28_Feature_Related_Blog_Posts\"><\/span>Tip 28: Feature Related Blog Posts<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nAfter every blog post, you should recommend to your readers previously published blog entries that relate to the article they&acirc;&euro;&trade;re currently reading.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45718\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035805\/Screen-Shot-2017-05-16-at-11.29.11-PM.jpg.webp\" alt=\"\" width=\"680\" height=\"473\">\nThis prompts them to stay on your site longer by clicking on additional content.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_29_Add_Videos\"><\/span>Tip 29: Add Videos<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nAccording to a study from Cisco, video content is taking over the web, with <a href=\"https:\/\/www.washingtonpost.com\/news\/the-switch\/wp\/2015\/05\/27\/in-5-years-80-percent-of-the-whole-internet-will-be-online-video\/?utm_term=.6ada832d6be5\">80% of the web being video by 2019<\/a>.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45719\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035816\/Screen-Shot-2017-05-16-at-11.30.21-PM.jpg.webp\" alt=\"\" width=\"680\" height=\"409\">\nIn anticipation of this trend, add more video to your blog posts.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_30_Use_Popup_Email_Signup_Forms\"><\/span>Tip 30: Use Popup Email Signup Forms<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nGet more regular subscribers to your blog by showing them popup email signup forms on your blog.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45720\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035833\/Screen-Shot-2017-05-16-at-11.31.36-PM.jpg.webp\" alt=\"\" width=\"676\" height=\"466\">\nYou can design them to appear as soon as visitors land, when they scroll down, or if they&acirc;&euro;&trade;re about to leave your site.\n<\/p><h1><span class=\"ez-toc-section\" id=\"Marketing_Your_Blog\"><\/span>Marketing Your Blog<span class=\"ez-toc-section-end\"><\/span><\/h1><h2><span class=\"ez-toc-section\" id=\"Tip_31_Learn_About_Influencer_Marketing\"><\/span>Tip 31: Learn About Influencer Marketing<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nTo get more traffic and readers to your newly launched blog, read about <a href=\"http:\/\/fitsmallbusiness.com\/influencer-marketing-examples\/\">influencer marketing<\/a>, where you reach out to influential personalities on the web to hopefully get them to plug your new blog.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45728\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035845\/Screen-Shot-2017-05-17-at-11.11.58-AM.jpg.webp\" alt=\"\" width=\"678\" height=\"607\">\nBe sure to offer them something of value in return for a mention of your blog.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_32_Figure_out_How_to_Reach_out_to_Influencers\"><\/span>Tip 32: Figure out How to Reach out to Influencers<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nInfluencers are important web authorities with lots of followers, to determining <a href=\"https:\/\/blog.kissmetrics.com\/guide-to-influencer-targeting\/\">the best ways to reach them<\/a> is vital to your blog promotion success.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45729\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035902\/Screen-Shot-2017-05-17-at-11.14.59-AM.jpg.webp\" alt=\"\" width=\"679\" height=\"488\">\n<a href=\"https:\/\/creativemarket.com\/blog\/increase-blog-traffic\">Getting more traffic to your blog<\/a> depends on it!\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_33_Make_Your_Blog_Fast\"><\/span>Tip 33: Make Your Blog Fast<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nFaster blogs provide a better UX to readers than ones that take forever to load.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45730\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035924\/Screen-Shot-2017-05-17-at-11.17.05-AM.jpg.webp\" alt=\"\" width=\"679\" height=\"481\">\nYour blog <a href=\"https:\/\/www.semrush.com\/blog\/how-fast-is-fast-enough-page-load-time-and-your-bottom-line\/\">should load in at most 2 seconds<\/a> to ensure visitors stay and don&acirc;&euro;&trade;t bounce right away due to becoming impatient.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_34_Try_Guest_Posting\"><\/span>Tip 34: Try Guest Posting<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nGuest posting is when you write high-quality and useful content for someone else&acirc;&euro;&trade;s blog or site (preferably, one with a higher <a href=\"https:\/\/moz.com\/learn\/seo\/domain-authority\">domain authority<\/a>) for free and then get a backlink to your site in exchange.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45731\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035946\/Screen-Shot-2017-05-17-at-11.18.17-AM.jpg.webp\" alt=\"\" width=\"671\" height=\"362\">\nGet in touch with the editors of other blogs in your industry to see if they&acirc;&euro;&trade;ll accept your guest post pitch.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_35_Ask_for_a_Do_Follow_Backlink\"><\/span>Tip 35: Ask for a Do Follow Backlink<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nIf you succeed at landing a guest post spot on another blog, ask the editor to give you a backlink with a do follow link.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45732\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035951\/Screen-Shot-2017-05-17-at-11.20.21-AM.jpg.webp\" alt=\"\" width=\"679\" height=\"440\">\nA <a href=\"http:\/\/www.wordstream.com\/blog\/ws\/2013\/07\/24\/follow-nofollow-links\">do follow link<\/a> transfers all of the site&acirc;&euro;&trade;s SEO juice (its ranking power based on its domain authority) to your blog.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_36_Use_Twitter\"><\/span>Tip 36: Use Twitter<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nThis micro-blogging platform can be a great way to drive traffic and readers to your blog.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45733\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035956\/Screen-Shot-2017-05-17-at-11.21.40-AM.jpg.webp\" alt=\"\" width=\"665\" height=\"290\">\nEnsure that your blog&acirc;&euro;&trade;s <a href=\"https:\/\/creativemarket.com\/blog\/4-ways-experts-use-twitter-for-marketing\">Twitter<\/a> stream isn&acirc;&euro;&trade;t self-promotional; make sure to share <em>more<\/em> articles of high value from other sources instead of always your own blog posts.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_37_Use_Facebook\"><\/span>Tip 37: Use Facebook<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nFacebook marketing is another ideal way to get more traffic to your blog.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45736\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16040000\/Screen-Shot-2017-05-17-at-12.29.20-PM.jpg.webp\" alt=\"\" width=\"657\" height=\"347\">\nSimply share your blog posts on Facebook and then <a href=\"https:\/\/www.facebook.com\/business\/help\/547448218658012\">boost them<\/a>, or take out ads promoting your entire blog.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_38_Use_Instagram\"><\/span>Tip 38: Use Instagram<span class=\"ez-toc-section-end\"><\/span><\/h2><a href=\"https:\/\/creativemarket.com\/blog\/5-hand-lettering-artist-to-follow-on-instagram\">Instagram<\/a><p> marketing works best if your blog has a lot of high-quality and vibrant images.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45737\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16040024\/Screen-Shot-2017-05-17-at-12.29.44-PM.jpg.webp\" alt=\"\" width=\"636\" height=\"603\">\nUse this image-exclusive social media platform to drive traffic to your blog by sharing your blog posts&acirc;&euro;&trade; hero images.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_39_Use_Pinterest\"><\/span>Tip 39: Use Pinterest<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nPinterest also works well if you have a lot of high-quality images on your blog.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45744\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16040042\/Screen-Shot-2017-05-17-at-4.27.53-PM.jpg.webp\" alt=\"\" width=\"678\" height=\"435\">\n<a href=\"https:\/\/creativemarket.com\/blog\/how-to-grow-your-audience-on-pinterest\">Create a marketing strategy<\/a> based on sharing rich and vibrant images from your blog each time you pin.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_40_Follow_the_8020_Rule_of_Content\"><\/span>Tip 40: Follow the 80\/20 Rule of Content<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nThis goes for all social marketing of your blog: the content on your various platforms should be <a href=\"http:\/\/www.socialmediatoday.com\/content\/8020-rule-why-just-20-your-social-media-content-should-be-about-your-brand\">80% non-promotional and just 20% promotional<\/a>.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45745\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16040059\/Screen-Shot-2017-05-17-at-4.28.27-PM.jpg.webp\" alt=\"\" width=\"678\" height=\"362\">\nBe sure to share mostly high-quality and relevant content to your audience that&acirc;&euro;&trade;s not from your blog.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_41_Go_to_Networking_Events_and_Tell_People_About_It\"><\/span>Tip 41: Go to Networking Events and Tell People About It<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nIf you go to regular networking events, that&acirc;&euro;&trade;s the perfect time to advertise your blog.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45746\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16040111\/Screen-Shot-2017-05-17-at-4.29.27-PM.jpg.webp\" alt=\"\" width=\"676\" height=\"518\">\nWhile chatting up people, be sure to mention it, and then hand people your business card with your blog&acirc;&euro;&trade;s URL advertised.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_42_Appear_on_Podcasts\"><\/span>Tip 42: Appear on Podcasts<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nIf you&acirc;&euro;&trade;re a creative or entrepreneur who already comments on various topics of interest in your industry, then you should definitely try to get on some <a href=\"https:\/\/creativemarket.com\/blog\/most-inspiring-design-podcasts-to-tune-into-in-2016\">podcasts<\/a> to announce your new blog launch.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45747\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16040116\/Screen-Shot-2017-05-17-at-4.30.25-PM.jpg.webp\" alt=\"\" width=\"677\" height=\"411\">\nPodcasts are more interactive ways for you to reach your audience.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_43_Perform_Intelligent_Keyword_Research\"><\/span>Tip 43: Perform Intelligent Keyword Research<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nKeyword research is how you determine what keywords you want to rank for that searchers will be using on the web to find you.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45749\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16040128\/Screen-Shot-2017-05-17-at-4.31.23-PM.jpg.webp\" alt=\"\" width=\"666\" height=\"286\">\nUtilize a tool like <a href=\"http:\/\/keywordtool.io\/\">KeywordTool.io<\/a> to decide which are the best.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_44_Go_With_Long-Tail_Keywords\"><\/span>Tip 44: Go With Long-Tail Keywords<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nLong-tail keywords are extremely targeted search phrases that are at least three words long.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45750\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16040132\/Screen-Shot-2017-05-17-at-4.33.02-PM.jpg.webp\" alt=\"\" width=\"657\" height=\"373\">\nFolks searching by long-tail keywords are more specific and invested in what they&acirc;&euro;&trade;re looking for &acirc;&euro;&rdquo; which means they might turn out to be more qualified leads when they land on your blog.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_45_Optimize_Your_Blog_for_SEO\"><\/span>Tip 45: Optimize Your Blog for SEO<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nOptimizing your blog for <a href=\"https:\/\/creativemarket.com\/blog\/in-a-world-where-content-is-king-where-does-seo-fit\">SEO<\/a> means inserting your chosen keyword(s) into the places on your blog where searchers and readers are most likely to see them.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45751\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16040148\/Screen-Shot-2017-05-17-at-4.34.06-PM.jpg.webp\" alt=\"\" width=\"676\" height=\"393\">\nThese include in your:\n<\/p><ul>\n \t<li>Headlines<\/li>\n \t<li>Title tags and meta descriptions<\/li>\n \t<li>Subheadings<\/li>\n \t<li>Body of blog content<\/li>\n \t<li>Image file names<\/li>\n<\/ul><h2><span class=\"ez-toc-section\" id=\"Tip_46_Make_Your_Blog_Mobile-Friendly\"><\/span>Tip 46: Make Your Blog Mobile-Friendly<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nWhen mobile readers visit your blog, it should display the content and images as seamlessly as when they&acirc;&euro;&trade;re reading it on desktop.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45752\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16040153\/Screen-Shot-2017-05-17-at-4.35.30-PM.jpg.webp\" alt=\"\" width=\"679\" height=\"536\">\nWith more people now using mobile than desktop, <a href=\"https:\/\/creativemarket.com\/blog\/five-simple-steps-to-improve-mobile-ux\">mobile optimization<\/a> is critical to blog-launch success.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_47_Link_to_Internal_Content\"><\/span>Tip 47: Link to Internal Content<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nLink to other blog posts on your blog throughout any blog post, assuming it&acirc;&euro;&trade;s a relevant link that improves a reader&acirc;&euro;&trade;s experience.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45753\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16040204\/Screen-Shot-2017-05-17-at-4.36.27-PM.jpg.webp\" alt=\"\" width=\"630\" height=\"443\">\nDoing this helps to surface your previously written content to search engines and also encourages your readers to read more of your content.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_48_Consult_GoogleaE%E2%84%A2s_Search_Console\"><\/span>Tip 48: Consult Google&acirc;&euro;&trade;s Search Console<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nLook for the Analytics Report within <a href=\"https:\/\/www.google.com\/url?sa=t&amp;rct=j&amp;q=&amp;esrc=s&amp;source=web&amp;cd=1&amp;ved=0ahUKEwjckLKxsPXTAhVB_WMKHReHBVoQFggiMAA&amp;url=https%3A%2F%2Fwww.google.com%2Fwebmasters%2Ftools%2Fhome%3Fhl%3Den&amp;usg=AFQjCNEn-kPNVljRuq2ZdJ_lBqOPtYV71Q\">Google&acirc;&euro;&trade;s Search Console<\/a>.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45754\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16040221\/Screen-Shot-2017-05-17-at-4.37.19-PM.jpg.webp\" alt=\"\" width=\"669\" height=\"449\">\nThere, you&acirc;&euro;&trade;ll get a detailed breakdown of what keywords readers are using to land on your blog, as well as the types of clicks from Google Search.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_49_News-Jack_Your_Content\"><\/span>Tip 49: News-Jack Your Content<span class=\"ez-toc-section-end\"><\/span><\/h2><a href=\"http:\/\/www.newsjacking.com\/\">Newsjacking<\/a><p> is when you inject your opinions into current news stories.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45755\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16040232\/Screen-Shot-2017-05-17-at-4.38.23-PM.jpg.webp\" alt=\"\" width=\"671\" height=\"429\">\nThis science and art form can generate media attention with the right promotional efforts, so try including your opinion on the hot news story of the day the next time you write a blog post.\n<\/p><h2><span class=\"ez-toc-section\" id=\"Tip_50_Align_Your_Blog_Content_With_Your_Target_Audience\"><\/span>Tip 50: Align Your Blog Content With Your Target Audience<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nUnderstand who your target audience is and what they want from your blog.\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-45756\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16040256\/Screen-Shot-2017-05-17-at-4.39.21-PM.jpg.webp\" alt=\"\" width=\"672\" height=\"359\">\nThen, write and publish content that&acirc;&euro;&trade;s relevant to their interests, and watch them become the best promoters of your blog.\n<\/p><hr><p><strong>Products Seen In This Post:<\/strong><\/p><p>    <figure id=\"card-839520-712829507\" class=\"product-card half no-pinit\" data-product-id=\"839520\" data-index=\"0\" data-width=\"half\" data-pin_it=\"no-pinit\" data-module=\"Product Embed\" data-block-id=\"712829507\"><\/figure>\n    \n    <figure id=\"card-1167917-839507733\" class=\"product-card half no-pinit\" data-product-id=\"1167917\" data-index=\"0\" data-width=\"half\" data-pin_it=\"no-pinit\" data-module=\"Product Embed\" data-block-id=\"839507733\"><\/figure>\n    \n    <figure id=\"card-1114643-396351547\" class=\"product-card half no-pinit\" data-product-id=\"1114643\" data-index=\"0\" data-width=\"half\" data-pin_it=\"no-pinit\" data-module=\"Product Embed\" data-block-id=\"396351547\"><\/figure>\n    \n<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For any entrepreneur, small business, or company selling on the Internet today, launching a blog is non-negotiable. It&acirc;&euro;&trade;s a must-have on your site, since blogs are excellent lead-generation tools that also help with your SEO rankings. While anyone with a business can launch a blog, it&acirc;&euro;&trade;s altogether a different story to launch a successful blog. [&hellip;]<\/p>\n","protected":false},"author":144,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[74],"tags":[338,483,1362],"topics":[],"class_list":["post-45646","post","type-post","status-publish","format-standard","hentry","category-tutorials","tag-blog-design","tag-blogging-2","tag-global-entrepreneurship-week"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.4 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Launch Your First Blog: 50 Templates and Tips - Creative Market Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/creativemarket.com\/blog\/how-to-launch-a-blog\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Launch Your First Blog: 50 Templates and Tips\" \/>\n<meta property=\"og:description\" content=\"For any entrepreneur, small business, or company selling on the Internet today, launching a blog is non-negotiable. It&acirc;&euro;&trade;s a must-have on\" \/>\n<meta property=\"og:url\" content=\"https:\/\/creativemarket.com\/blog\/how-to-launch-a-blog\" \/>\n<meta property=\"og:site_name\" content=\"Creative Market Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/crtvmrkt\" \/>\n<meta property=\"article:published_time\" content=\"2017-05-30T12:51:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-16T11:20:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2017\/05\/16035059\/Launch-Your-Blog-Pin.jpg.webp\" \/>\n<meta name=\"author\" content=\"Marc Schenker\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@creativemarket\" \/>\n<meta name=\"twitter:site\" content=\"@creativemarket\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marc Schenker\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"14 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/how-to-launch-a-blog\",\"url\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/how-to-launch-a-blog\",\"name\":\"How to Launch Your First Blog: 50 Templates and Tips - Creative Market Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/how-to-launch-a-blog#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/how-to-launch-a-blog#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/d3ui957tjb5bqd.cloudfront.net\\\/uploads\\\/2017\\\/05\\\/16035059\\\/Launch-Your-Blog-Pin.jpg.webp\",\"datePublished\":\"2017-05-30T12:51:43+00:00\",\"dateModified\":\"2024-04-16T11:20:04+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/#\\\/schema\\\/person\\\/b1e20fb9aeef6b45762dbab55e31c7c8\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/how-to-launch-a-blog#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/creativemarket.com\\\/blog\\\/how-to-launch-a-blog\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/how-to-launch-a-blog#primaryimage\",\"url\":\"https:\\\/\\\/d3ui957tjb5bqd.cloudfront.net\\\/uploads\\\/2017\\\/05\\\/16035059\\\/Launch-Your-Blog-Pin.jpg.webp\",\"contentUrl\":\"https:\\\/\\\/d3ui957tjb5bqd.cloudfront.net\\\/uploads\\\/2017\\\/05\\\/16035059\\\/Launch-Your-Blog-Pin.jpg.webp\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/how-to-launch-a-blog#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Launch Your First Blog: 50 Templates and Tips\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/\",\"name\":\"Creative Market Blog\",\"description\":\"Creative Market Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How to Launch Your First Blog: 50 Templates and Tips - Creative Market Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/creativemarket.com\/blog\/how-to-launch-a-blog","og_locale":"en_US","og_type":"article","og_title":"How to Launch Your First Blog: 50 Templates and Tips","og_description":"For any entrepreneur, small business, or company selling on the Internet today, launching a blog is non-negotiable. 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