{"id":52044,"date":"2019-05-21T11:48:50","date_gmt":"2019-05-21T18:48:50","guid":{"rendered":"https:\/\/creativemarket.com\/blog\/?p=52044"},"modified":"2024-04-18T04:20:02","modified_gmt":"2024-04-18T11:20:02","slug":"what-is-a-variable-font","status":"publish","type":"post","link":"https:\/\/creativemarket.com\/blog\/what-is-a-variable-font","title":{"rendered":"What is a Variable Font?"},"content":{"rendered":"<p>Variable fonts are single font files that include an entire font family, allowing for many different variations in style without the need to use a separate file for each.\n<h2 id=\"how-are-variable-fonts-different-to-static-fonts\"><span class=\"ez-toc-section\" id=\"How_Are_Variable_Fonts_Different_To_Static_Fonts\"><\/span>How Are Variable Fonts Different To Static Fonts?<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nNormally, a typeface, such as Arial, has many font files associated with it: Arial Regular, Arial Light, Arial Bold, etc. The typeface is a family of designs created in a particular style; the fonts are individual files within that family.\nEach of these fonts uses the same typeface but differ in one or two attributes; a bold font, for example, has a higher weight (or thickness) than a normal font. Because of this, a typeface might have 20, 30, or more static files associated with it.\nA variable font contains all the varieties (and more) that these static files represent, but in just one file. The Manufaktur typeface, for example, includes 60 fonts, but can instead be downloaded as one variable font:\n    <figure id=\"card-2866931-128691235\" class=\"product-card full 1\" data-product-id=\"2866931\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"128691235\"><\/figure>\n    \n<\/p><h2 id=\"how-do-variable-fonts-work\"><span class=\"ez-toc-section\" id=\"How_do_Variable_Fonts_Work\"><\/span>How do Variable Fonts Work?<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nVariable fonts have been designed to have one or more axis of variation. These axes allow the designer to enter any value within a given range for a particular aspect of the design. Sometimes this is a scale (e.g. weight), and sometimes it is a choice of on or off (e.g. italic).\nUnlike static fonts, which are available in a few select options, a designer can enter any applicable number on the scale. Want a font weight of exactly 553? No problem.\nThere are five standardized axes: weight, width, slant, italic, and optical size, and designers can also create custom axes to define other values that are not covered by these options.\nAll variable fonts allow you to define a value for at least one of these axes, but few include them all. This Figuera Variable Font enables you to enter a custom value for width and weight:\n    <figure id=\"card-3302427-912853032\" class=\"product-card full 1\" data-product-id=\"3302427\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"912853032\"><\/figure>\n    \n<\/p><h2 id=\"benefits-of-variable-fonts\"><span class=\"ez-toc-section\" id=\"Benefits_of_Variable_Fonts\"><\/span>Benefits of Variable Fonts<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nVariable fonts benefit both web design and graphic design:\n<\/p><h3 id=\"on-the-fly-design-changes\"><span class=\"ez-toc-section\" id=\"On-The-Fly_Design_Changes\"><\/span>On-The-Fly Design Changes<span class=\"ez-toc-section-end\"><\/span><\/h3><p>\nUsing variable fonts in graphic design enables designers to make quick changes using a slider, rather than fiddling around with different font files. You can customize your designs quicker and easier, which is particularly useful when you&#8217;re making changes live while discussing the project with your client.\n<\/p><h3 id=\"smaller-file-size-and-fewer-http-requests\"><span class=\"ez-toc-section\" id=\"Smaller_File_Size_and_Fewer_HTTP_Requests\"><\/span>Smaller File Size and Fewer HTTP Requests<span class=\"ez-toc-section-end\"><\/span><\/h3><p>\nMost websites use 6-8 variations of a font, each one requiring an HTTP request and a download of around 20kB (or more). Using a variable font reduces this to one HTTP request and a smaller overall download size. This reduces loading times, improving the user experience.\n<\/p><h3 id=\"limitless-design\"><span class=\"ez-toc-section\" id=\"Limitless_Design\"><\/span>Limitless Design<span class=\"ez-toc-section-end\"><\/span><\/h3><p>\nVariable fonts allow designers to use a wide variety of weights and widths without requiring multiple files. This allows for better design decisions; you can use as many sizes, styles, weights as you like without impacting on site performance. Designers can design for style and readability without worrying about loading times.\n<\/p><h3 id=\"its-just-easier\"><span class=\"ez-toc-section\" id=\"Its_Just_Easier\"><\/span>It&#8217;s Just Easier<span class=\"ez-toc-section-end\"><\/span><\/h3><p>\nSick of having to download and install 20 separate files every time you want to try a new font? Us too! Variable fonts just make sense. It&#8217;s much easier to find the design you like by moving a few sliders than it is by trying lots of different versions.\n<\/p><h2 id=\"how-to-use-a-variable-font-as-a-graphic-designer\"><span class=\"ez-toc-section\" id=\"How_to_Use_a_Variable_Font_as_a_Graphic_Designer\"><\/span>How to Use a Variable Font as a Graphic Designer<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nYou can use variable fonts in Adobe Photoshop and Illustrator, but not InDesign (yet &#8211; Adobe say they&#8217;re working on it). The latest versions include a few example variable fonts so you can get started even if you haven&#8217;t purchased any yet.\nThe included variable fonts are Acumin Variable Concept, Minion Variable Concept, Myriad Variable Concept, Source Sans Variable, Source Serif Variable, and Source Code Variable.\nUsing a variable font is easy:\n<\/p><ul>\n \t<li>In Photoshop, select a variable font from the normal font menu. You&#8217;ll see the sliders appear towards the bottom of the Type Layer Properties pane.<\/li>\n \t<li>In Illustrator, select your variable font from the normal font menu, then click on the double-T symbol in the character panel. A pop-up menu will appear with the sliders on.<\/li>\n<\/ul><p>\nThat&#8217;s it! Time to start experimenting.\n<\/p><h2 id=\"how-to-use-variable-fonts-on-a-website\"><span class=\"ez-toc-section\" id=\"How_to_Use_Variable_Fonts_on_a_Website\"><\/span>How to Use Variable Fonts on a Website<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nWeb designers can use CSS to control variable fonts. When using the standard axes, designers can use the properties font-style, font-weight, font-stretch, and font-optical-sizing to adjust the text (other axes can be utilized by using the font-variation-setting property).\nThese properties change the styling, weight (or boldness), stretch (width), and optical sizing (enables the browser to optimize for viewing at different sizes) respectively. This allows for great flexibility: font-weight, for example, can take any value between 1 and 1000 (including decimals, such as 550.5).\nFor more information, <a href=\"https:\/\/developers.google.com\/web\/fundamentals\/design-and-ux\/typography\/variable-fonts\/\">check out this instructional article by Google<\/a>.\n<\/p><h2 id=\"finding-variable-fonts\"><span class=\"ez-toc-section\" id=\"Finding_Variable_Fonts\"><\/span>Finding Variable Fonts<span class=\"ez-toc-section-end\"><\/span><\/h2><p>\nThe few example variable fonts included in Adobe software won&#8217;t get you very far. Thankfully, you can find plenty of new fonts at Creative Market.\nHere are a few of our favorites:\n<\/p><h3 id=\"love-moon\"><span class=\"ez-toc-section\" id=\"Love_Moon\"><\/span>Love Moon<span class=\"ez-toc-section-end\"><\/span><\/h3><p>\nPerfect for wedding invitations, greetings cards, headlines and logos, Love Moon also contains a wide range of glyphs, ligatures, symbols and ornaments.\n    <figure id=\"card-1204716-289610458\" class=\"product-card full 1\" data-product-id=\"1204716\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"289610458\"><\/figure>\n    \n<\/p><h3 id=\"farwell-ipa\"><span class=\"ez-toc-section\" id=\"Farwell_IPA\"><\/span>Farwell IPA<span class=\"ez-toc-section-end\"><\/span><\/h3><p>\nInspired by vintage signage, this all-caps design is great for making sure your message gets noticed.\n    <figure id=\"card-3332607-359644987\" class=\"product-card full 1\" data-product-id=\"3332607\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"359644987\"><\/figure>\n    \n<\/p><h3 id=\"gunta\"><span class=\"ez-toc-section\" id=\"Gunta\"><\/span>Gunta<span class=\"ez-toc-section-end\"><\/span><\/h3><p>\nThis stylish geometric font is ideal for attention-grabbing headings.\n    <figure id=\"card-2732460-1779957939\" class=\"product-card full 1\" data-product-id=\"2732460\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1779957939\"><\/figure>\n    \n<\/p><hr><strong>Products Seen In This Post:<\/strong><\/p>    <figure id=\"card-3286880-792458305\" class=\"product-card half no-pinit\" data-product-id=\"3286880\" data-index=\"0\" data-width=\"half\" data-pin_it=\"no-pinit\" data-module=\"Product Embed\" data-block-id=\"792458305\"><\/figure>\n    \n","protected":false},"excerpt":{"rendered":"<p>Variable fonts are single font files that include an entire font family, allowing for many different variations in style without the need to use a separate file for each. How Are Variable Fonts Different To Static Fonts? Normally, a typeface, such as Arial, has many font files associated with it: Arial Regular, Arial Light, Arial [&hellip;]<\/p>\n","protected":false},"author":174,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[34],"tags":[166,1406,1569],"topics":[],"class_list":["post-52044","post","type-post","status-publish","format-standard","hentry","category-creative-inspiration","tag-fonts","tag-opentype","tag-variable-fonts"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.6 (Yoast SEO v28.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What is a Variable Font? - Creative Market Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/creativemarket.com\/blog\/what-is-a-variable-font\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is a Variable Font?\" \/>\n<meta property=\"og:description\" content=\"Variable fonts are single font files that include an entire font family, allowing for many different variations in style without the need to use a\" \/>\n<meta property=\"og:url\" content=\"https:\/\/creativemarket.com\/blog\/what-is-a-variable-font\" \/>\n<meta property=\"og:site_name\" content=\"Creative Market Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/crtvmrkt\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-21T18:48:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-18T11:20:02+00:00\" \/>\n<meta name=\"author\" content=\"James Evans\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@creativemarket\" \/>\n<meta name=\"twitter:site\" content=\"@creativemarket\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"James Evans\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/what-is-a-variable-font\",\"url\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/what-is-a-variable-font\",\"name\":\"What is a Variable Font? 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