{"id":52496,"date":"2019-09-03T08:54:12","date_gmt":"2019-09-03T15:54:12","guid":{"rendered":"https:\/\/creativemarket.com\/blog\/?p=52496"},"modified":"2024-05-06T02:59:19","modified_gmt":"2024-05-06T09:59:19","slug":"design-tumblr-aesthetic","status":"publish","type":"post","link":"https:\/\/creativemarket.com\/blog\/design-tumblr-aesthetic","title":{"rendered":"Design Trend Report: The Tumblr Aesthetic"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Tumblr has developed a unique aesthetic over the years, though it\u00e2\u20ac\u2122s not just limited to its own platform. The microblogging and social-networking site famous for being a feast for the eyes showcases a plethora of visual styles that are collectively known as aesthetics. While many pervade this platform, we want to concentrate on the Tumblr aesthetic itself, a striking look that\u00e2\u20ac\u2122s a combination of other popular design trends.<br>This look is such an interesting cornucopia of different design styles that it has spread to other social platforms like <a href=\"https:\/\/creativemarket.com\/blog\/design-better-pinterest-graphics\">Pinterest<\/a> and Instagram. In short, it\u00e2\u20ac\u2122s a hipster throwback to certain aesthetics from decades past that have seen a new lease on life thanks to the instant shareability of content on the web.<br>To understand why this aesthetic is such a hot commodity on social networks right now, and for actionable pointers on using it in your own designs, read on.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-where-did-the-tumblr-aesthetic-come-from\"><span class=\"ez-toc-section\" id=\"Where_Did_the_Tumblr_Aesthetic_Come_From\"><\/span>Where Did the Tumblr Aesthetic Come From?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">When we talk about this alluring visual trend, we have to take into account all the different styles it integrates into its look. When we break down this aesthetic and figure out the sum of its parts, we\u00e2\u20ac\u2122ll also get to the bottom of where this trend came from.<br>If you\u00e2\u20ac\u2122ve been reading our <a href=\"https:\/\/creativemarket.com\/blog\/category\/design-trends\">Design Trend series<\/a> for some time, you\u00e2\u20ac\u2122ll know that many visual trends are combinations of other trends, have been influenced by past trends, or put a different spin on an already existing aesthetic. The Tumblr aesthetic is no different, yet it\u00e2\u20ac\u2122s a bit more unique in this respect because its influences are quite disparate.<br>See if you can spot some of its disparate influences by checking out some of our favorite digital assets that epitomize this trend:<\/p>\n\n\n    <figure id=\"card-3375611-1151082666\" class=\"product-card full 1\" data-product-id=\"3375611\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1151082666\"><\/figure>\n    \n\n    <figure id=\"card-3300874-574496517\" class=\"product-card full 1\" data-product-id=\"3300874\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"574496517\"><\/figure>\n    \n\n    <figure id=\"card-3328829-604148090\" class=\"product-card full 1\" data-product-id=\"3328829\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"604148090\"><\/figure>\n    \n\n    <figure id=\"card-3753427-545717343\" class=\"product-card full 1\" data-product-id=\"3753427\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"545717343\"><\/figure>\n    \n\n\n<p class=\"wp-block-paragraph\">This style combines elements of these visual flavors:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Grunge<\/li>\n\n\n\n<li><a href=\"https:\/\/creativemarket.com\/blog\/design-trend-report-retro-futurism\">Retro<\/a><\/li>\n\n\n\n<li>Collage<\/li>\n\n\n\n<li><a href=\"https:\/\/creativemarket.com\/blog\/design-trend-report-neon-design\">Neon design<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/creativemarket.com\/blog\/pantone-color-of-the-year-2019-living-coral\">Living Coral<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Let\u00e2\u20ac\u2122s look at the origins of each of these trends individually to see where the Tumblr aesthetic came from.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-grunge\"><span class=\"ez-toc-section\" id=\"Grunge\"><\/span>Grunge<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The grunge aesthetic goes back to the musical style of the same name that emerged from Seattle, Washington in the mid to late 1980s. Massively popular by the early and mid 1990s, bands that epitomized this sound included Nirvana, Pearl Jam, and Alice In Chains.<br>These musicians wore faded, ripped or otherwise worn-out clothing, shunned the use of pyrotechnics and flashy displays in their performances and music videos, and, of course, featured a raw, edgy sound and lyrics that were anti-establishment.<br>These traits would carry over to design with posters, CD artwork, and promotional materials associated with these acts featuring elements like:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Discolored or blurry photography<\/li>\n\n\n\n<li>Low-fi images<\/li>\n\n\n\n<li>Collage lettering<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-retro\"><span class=\"ez-toc-section\" id=\"Retro\"><\/span>Retro<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">As a descriptor, this word has been around since at least the 1960s to describe two things:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>New products that intentionally copy styles of the past<\/li>\n\n\n\n<li>Styles that have actually been created in the past<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">From the 1980s onward, and most definitely today, retro can refer to a variety of contexts like design, media, fashion, architecture, food, and even lifestyle philosophy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-collage\"><span class=\"ez-toc-section\" id=\"Collage\"><\/span>Collage<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The history of the collage technique is interesting when you consider its definition. A collage is any form of visual art that incorporates a broad range of forms and influences into one composition. A scrapbook can be a collage, just as a <a href=\"https:\/\/creativemarket.com\/blog\/mood-boards-why-and-how-to-create-them\">mood board<\/a> can be considered a more eclectic type of collage.<br>If we go back far enough in time, we see that the concept of collage was invented in ancient China during the Eastern Han period, right after paper was invented. Throughout the centuries, various cultures put their own, respective spin on collage, right through to the more modern versions of collage, such as grunge collage art and <a href=\"https:\/\/creativemarket.com\/blog\/design-trend-report-eclectic-collage\">eclectic collage<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-neon-design\"><span class=\"ez-toc-section\" id=\"Neon_Design\"><\/span>Neon Design<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A celebration of everything loud and flashy, neon design is probably associated with huge, blinking signage for most people. There\u00e2\u20ac\u2122s actually a fair amount of science behind this design trend, as the trend\u00e2\u20ac\u2122s namesake is the noble gas that was discovered in 1898. Of course, this wasn\u00e2\u20ac\u2122t the official start of neon design, but it opened the door for it.<br>Soon after, in the first decade of the 20<sup>th<\/sup> century, commercial manufacturers began to sell neon in large quantities, with the first notable exhibition of this style on display at 1910\u00e2\u20ac\u2122s Paris Motor Show. There, two, humongous, red neon tubes were put into place to light up the peristyle of the building where the show was being held.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-living-coral\"><span class=\"ez-toc-section\" id=\"Living_Coral\"><\/span>Living Coral<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">This year\u00e2\u20ac\u2122s Pantone Color of the Year for 2019, Living Coral is a warm and comforting pink-red hue that is highly influential across numerous design-related industries. You\u00e2\u20ac\u2122ve likely seen a significant amount of it this year in areas like interior design, fashion and graphic design. It gives off an energetic and lively vibe, thanks to its natural color tone.<br>Associated with the 70s\u00e2\u20ac\u2122 style revival trend from last year, Living Coral\u00e2\u20ac\u2122s pink-red flavor can be seen in many examples of the Tumblr aesthetic, across various social-media platforms.<br>Now that you have a better idea of the roots of this Tumblr look, you get a strong sense of where and how this design trend emerged. Essentially, it\u00e2\u20ac\u2122s an aesthetic that owes a lot to past trends and which has been updated for a contemporary audience, particularly on social media, so that it stays relevant and timely.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-characteristics-of-the-tumblr-aesthetic\"><span class=\"ez-toc-section\" id=\"The_Characteristics_of_the_Tumblr_Aesthetic\"><\/span>The Characteristics of the Tumblr Aesthetic<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The qualities of this look are multifaceted because it takes so much design inspiration from several trends that, while interrelated, are all individually unique and memorable. As with the analysis of its history, it\u00e2\u20ac\u2122s best to break down the appearance of the Tumblr aesthetic into its different parts.<br>Here\u00e2\u20ac\u2122s what to expect from a visual standpoint:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Raw, faded, or otherwise grainy visuals or typography<\/li>\n\n\n\n<li>Old-school, vintage flavors, and pop culture references<\/li>\n\n\n\n<li>90s\u00e2\u20ac\u2122 style influences<\/li>\n\n\n\n<li>70s\u00e2\u20ac\u2122 style influences<\/li>\n\n\n\n<li>Reddish-pink hues (and variations thereof)<\/li>\n\n\n\n<li>Warm, comforting, and familiar colors that nurture<\/li>\n\n\n\n<li>A nostalgic embrace of the familiar past<\/li>\n\n\n\n<li>Amalgams and combinations of other design trends that are reassembled for contemporary times<\/li>\n\n\n\n<li>Loud, neon colors<\/li>\n\n\n\n<li>Visual texture and patterning<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">We should also highlight that all of these design traits need to be present in a composition to legitimately make it a contribution to the Tumblr aesthetic. Due to the broad range of traits that borrows from various design philosophies, it can be tempting to call something part of this aesthetic even if it just includes a few of these traits. That would, however, defeat the purpose of this style.<br>The Tumblr aesthetic is an intentional collage of different styles, meant to make it extremely unique and instantly recognizable.<br>With the 411 on this style out of the way, there\u00e2\u20ac\u2122s only one thing left to do: dive straight into its numerous examples so you can become an expert at identifying it.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-tumblr-aesthetic-in-graphic-design\"><span class=\"ez-toc-section\" id=\"The_Tumblr_Aesthetic_in_Graphic_Design\"><\/span>The Tumblr Aesthetic in Graphic Design<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">If you know where to search, this design trend is pretty ubiquitous. Here are our picks for some of the most stunning works of this look in graphic design today.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-thunderstorm-extras\"><span class=\"ez-toc-section\" id=\"Thunderstorm_Extras\"><\/span>Thunderstorm + Extras<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">When you look at this typeface, you may just see it as another script font. Look a bit deeper, and you\u00e2\u20ac\u2122ll soon see numerous elements of the Tumblr Aesthetic popping out at you.<\/p>\n\n\n    <figure id=\"card-484029-1550692174\" class=\"product-card full 1\" data-product-id=\"484029\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1550692174\"><\/figure>\n    \n\n\n<p class=\"wp-block-paragraph\">A handmade brush font, Thunderstorm + Extras features a shade of the living coral hue that\u00e2\u20ac\u2122s such a telltale color of this style. The strokes of the font itself call to mind the retro vibes of the 80s and 90s, an unmistakable homage to this pop-culture moment in time.<br>Use this typeface in your next design project for any of these diverse purposes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Books<\/li>\n\n\n\n<li>Clothing<\/li>\n\n\n\n<li>Logo design<\/li>\n\n\n\n<li>Invitations of all kinds<\/li>\n\n\n\n<li>Posters<\/li>\n\n\n\n<li>Brochures<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Bonus:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Since this typeface comes in TTF and OTF file types, it\u00e2\u20ac\u2122s also compatible with the <a href=\"https:\/\/creativemarket.com\/blog\/procreate-typography-textured-text\">Procreate app<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-candy-bar-a-aesthetic-textures-bundle\"><span class=\"ez-toc-section\" id=\"Candy_Bar_aE%E2%80%9C_Aesthetic_Textures_Bundle\"><\/span>Candy Bar \u00e2\u20ac\u201c Aesthetic Textures Bundle<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">This textures bundle kit takes its inspiration straight from the aesthetics on Tumblr, making it a direct reflection of a digital asset this design trend has influenced.<br>An overarching color theme in this kit is again the pink-reddish hue of living coral, along with the myriad of interesting visual textures that you get. This bundle is also perfect for creating your own collages, so you\u00e2\u20ac\u2122re only limited by your own imagination and the requirements of the project on which you\u00e2\u20ac\u2122re working.<\/p>\n\n\n    <figure id=\"card-3899908-1352963370\" class=\"product-card full 1\" data-product-id=\"3899908\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"1352963370\"><\/figure>\n    \n\n\n<p class=\"wp-block-paragraph\">Utilize this digital asset for a number of projects to show off the Tumblr Aesthetic:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/creativemarket.com\/blog\/facebook-cover-design\">Social media covers<\/a><\/li>\n\n\n\n<li>Images<\/li>\n\n\n\n<li>Brochures<\/li>\n\n\n\n<li>Websites<\/li>\n\n\n\n<li>Cards<\/li>\n\n\n\n<li>Invitations<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-copper\"><span class=\"ez-toc-section\" id=\"Copper\"><\/span>Copper<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Copper is a typeface that shows off how far you can take creativity when you\u00e2\u20ac\u2122re inspired by the grunge and 90s styles as part of the overall Tumblr aesthetic. Taking its cues from various movie logos from the 80s and 90s, Copper is the font to help you make an impression.<\/p>\n\n\n    <figure id=\"card-752137-574300520\" class=\"product-card full 1\" data-product-id=\"752137\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"574300520\"><\/figure>\n    \n\n\n<p class=\"wp-block-paragraph\">With its sharp, well-defined corners and lines, Copper commands your attention. It can seamlessly communicate your brand identity as easily as it can nostalgically take your audience back in time to the late 20<sup>th<\/sup> century.<br>Experiment with this font in all sorts of projects like:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Branding<\/li>\n\n\n\n<li><a href=\"https:\/\/creativemarket.com\/blog\/magazine-design-inspiration\">Magazine headlines<\/a><\/li>\n\n\n\n<li>Posters<\/li>\n\n\n\n<li>Logos<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-splatter-spray-seamless-patterns\"><span class=\"ez-toc-section\" id=\"Splatter_Spray_Seamless_Patterns\"><\/span>Splatter Spray Seamless Patterns<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A vibrant pattern set, Splatter Spray Seamless Patterns is awash in all kinds of neon designs, 80s- and 90s-inspired graphic design, and eye-catching visual textures that are memorable. Edit and scale all of these patterns to your desire, with absolutely no loss in quality. This versatility makes them ideal for any creative project.<br>Integrate living-coral splotches and stippling into your next card designs, or play around with grungy, faded textures for your next foray into <a href=\"https:\/\/creativemarket.com\/blog\/9-insanely-creative-packaging-designs\">packaging design<\/a>. You get 30 patterns overall from which to choose, so you can really let loose on your next project.<\/p>\n\n\n    <figure id=\"card-2865306-734197069\" class=\"product-card full 1\" data-product-id=\"2865306\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"734197069\"><\/figure>\n    \n\n\n<p class=\"wp-block-paragraph\">With vector sources a part of the package, these patterns are available in color, black and white versions.<br>Here\u00e2\u20ac\u2122s a sampling of what you can achieve with this digital asset:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Art prints<\/li>\n\n\n\n<li>Brochures<\/li>\n\n\n\n<li>Posters<\/li>\n\n\n\n<li>Stationery<\/li>\n\n\n\n<li>Invites<\/li>\n\n\n\n<li>Tees<\/li>\n\n\n\n<li>Fabric prints<\/li>\n\n\n\n<li>Blog webpages<\/li>\n\n\n\n<li>Web elements<\/li>\n\n\n\n<li>Business cards<\/li>\n\n\n\n<li>Branding kits<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-cassette-tape-vintage-mockup\"><span class=\"ez-toc-section\" id=\"Cassette_Tape_Vintage_Mockup\"><\/span>Cassette Tape Vintage Mockup<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Remember cassettes? They came before CDs, which came before digital downloads of music. Nothing says the Tumblr aesthetic like a trip down audio memory lane with a digital asset that recalls the pop-culture joys of listening to music on tape.<\/p>\n\n\n    <figure id=\"card-3964428-513837723\" class=\"product-card full 1\" data-product-id=\"3964428\" data-index=\"0\" data-width=\"full\" data-pin_it=\"1\" data-module=\"Product Embed\" data-block-id=\"513837723\"><\/figure>\n    \n\n\n<p class=\"wp-block-paragraph\">A true 90s-style mockup, this realistic, photographic representation comes with three elements: the cassette, the case, and the sticker. This digital asset lets you enjoy the versatility of customizing the cassette\u00e2\u20ac\u2122s and cover\u00e2\u20ac\u2122s colors to your liking. An added plus is the inclusion of grunge-style typefaces over top of the cassettes for the ultimate in retro messaging.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-tumblr-aesthetic-in-web-design\"><span class=\"ez-toc-section\" id=\"The_Tumblr_Aesthetic_in_Web_Design\"><\/span>The Tumblr Aesthetic in Web Design<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The Internet is bursting with imagination, and one of its primary drivers is this design trend on various social media websites. Whether it\u00e2\u20ac\u2122s Pinterest, Instagram, or Twitter, you can be sure to get more than your fill of design inspiration when you behold the visual dynamics of the Tumblr aesthetic in these places.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-pinterest\"><span class=\"ez-toc-section\" id=\"Pinterest\"><\/span>Pinterest<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2019\/09\/18232123\/Screen-Shot-2019-08-23-at-8.37.00-PM.jpg.webp\" alt=\"\" class=\"wp-image-52505\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">The platform that popularized the concept of card-based design for social media is also taking the lead when it comes to the Tumblr aesthetic. Its exclusive focus on visuals lends itself very well to showcasing this trend that has to be seen to be appreciated. The website and app are a very good place to appreciate, research and otherwise take in this design trend. <a href=\"https:\/\/creativemarket.com\/blog\/10-brilliant-graphic-and-web-design-pinterest-boards\">Pinterest\u00e2\u20ac\u2122s<\/a> use of cards is an ideal way to easily learn more about the aesthetic, as you can quickly enlarge each card to study this style in greater detail, if you happen to spot a card whose visuals interest you.<br><\/p>\n\n\n\n<h6 class=\"wp-block-heading\" id=\"h-image-credit-pinterest\">Image Credit: Pinterest<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/creativemarket.com\/blog\/pinterest-marketing-creative-market-shops\">Pinterest<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">boasts a generous collection of images and graphic design from the Tumblr aesthetic in all sorts of contexts:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Memes<\/li>\n\n\n\n<li>Motivational quotes<\/li>\n\n\n\n<li>Interior design<\/li>\n\n\n\n<li>Still photographs<\/li>\n\n\n\n<li>Architecture<\/li>\n\n\n\n<li>Fashion<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2019\/09\/18232128\/Screen-Shot-2019-08-23-at-8.37.20-PM.jpg.webp\" alt=\"\" class=\"wp-image-52506\"\/><\/figure>\n<\/div>\n\n\n<h6 class=\"wp-block-heading\" id=\"h-image-credit-pinterest-1\">Image Credit: Pinterest<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\">Explore this platform, and you\u00e2\u20ac\u2122ll find yourself getting lost in this trend in no time.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-instagram\"><span class=\"ez-toc-section\" id=\"Instagram\"><\/span>Instagram<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2019\/09\/18232134\/Screen-Shot-2019-08-23-at-8.13.34-PM.jpg.webp\" alt=\"\" class=\"wp-image-52507\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Just do a quick search on <a href=\"https:\/\/creativemarket.com\/blog\/cohesive-instagram-layouts\">Instagram<\/a> for the Tumblr aesthetic, and you\u00e2\u20ac\u2122ll be pleasantly surprised at the number of results that the platform surfaces. An indication of its popularity on Instagram, the plethora of search results also means that you can admire and get inspired by this design trend on this very visual platform.<br><\/p>\n\n\n\n<h6 class=\"wp-block-heading\" id=\"h-image-credit-instagram\">Image Credit: Instagram<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\">Get ready to take in:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Grainy, low-fi images of 70s and 90s style<\/li>\n\n\n\n<li>Collages that feature the living-coral color<\/li>\n\n\n\n<li>Interiors that feature the living-coral hue<\/li>\n\n\n\n<li>Photographs that have been put through retro and vintage filters<\/li>\n\n\n\n<li>Creative visual textures and patterning<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">If you\u00e2\u20ac\u2122re looking to get some Tumblr aesthetic ideas for your next creative project, then Instagram is as good a place to start as any.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-twitter\"><span class=\"ez-toc-section\" id=\"Twitter\"><\/span>Twitter<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2019\/09\/18232139\/Screen-Shot-2019-08-23-at-8.35.20-PM.jpg.webp\" alt=\"\" class=\"wp-image-52508\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">The platform that has made firehose-style and pithy communication the norm is also a great destination to appreciate and study visual design trends. Here, too, the Tumblr aesthetic has a lot of devotees. Again, just perform a search for the term, and you\u00e2\u20ac\u2122ll be greeted with a host of search results that detail this style.<br><\/p>\n\n\n\n<h6 class=\"wp-block-heading\" id=\"h-image-credit-twitter\">Image Credit: Twitter<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\">Unlike Pinterest and Instagram,\u00c2&nbsp;<a href=\"https:\/\/creativemarket.com\/blog\/twitter-header-design-templates\">Twitter<\/a> is not exclusively based on the visual, which means you\u00e2\u20ac\u2122ll see some distracting tweet copy within each card that pops up as a match for the Tumblr aesthetic. Nonetheless, it\u00e2\u20ac\u2122s yet another great resource to have if you want to peruse the different possibilities this trend can produce.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-a-study-in-diverse-influences\"><span class=\"ez-toc-section\" id=\"A_Study_in_Diverse_Influences\"><\/span>A Study in Diverse Influences<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">To sum up, the Tumblr aesthetic is a collage of different styles that are each unique in their own right. Together, they combine to form one of the most impactful designs of late that has made quite a lasting impression across numerous social platforms.<br>Heavily based on vintage and retro designs from yesterday, this trend is also focused on color, as it incorporates that unmistakable, reddish-punk hue that\u00e2\u20ac\u2122s warm and inviting. Throw in a bit of neon design and elements of mishmash, and you get a trend worthy of shareability and lots of buzz. Try it today for your next creative project.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Products Seen In This Post:<\/strong><\/p>\n\n\n    <figure id=\"card-705489-491561519\" class=\"product-card full no-pinit\" data-product-id=\"705489\" data-index=\"0\" data-width=\"full\" data-pin_it=\"no-pinit\" data-module=\"Product Embed\" data-block-id=\"491561519\"><\/figure>\n    \n\n    <figure id=\"card-2422637-1840012939\" class=\"product-card half no-pinit\" data-product-id=\"2422637\" data-index=\"0\" data-width=\"half\" data-pin_it=\"no-pinit\" data-module=\"Product Embed\" data-block-id=\"1840012939\"><\/figure>\n    ","protected":false},"excerpt":{"rendered":"<p>Tumblr has developed a unique aesthetic over the years, though it\u00e2\u20ac\u2122s not just limited to its own platform. The microblogging and social-networking site famous for being a feast for the eyes showcases a plethora of visual styles that are collectively known as aesthetics. While many pervade this platform, we want to concentrate on the Tumblr [&hellip;]<\/p>\n","protected":false},"author":144,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1659,59],"tags":[486,1433],"topics":[],"class_list":["post-52496","post","type-post","status-publish","format-standard","hentry","category-trend-reports","category-design-trends","tag-tumblr","tag-social-media-templates"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.4 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Design Trend Report: The Tumblr Aesthetic - Creative Market Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/creativemarket.com\/blog\/design-tumblr-aesthetic\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Design Trend Report: The Tumblr Aesthetic\" \/>\n<meta property=\"og:description\" content=\"Tumblr has developed a unique aesthetic over the years, though it\u00e2\u20ac\u2122s not just limited to its own platform. The microblogging and social-networking site\" \/>\n<meta property=\"og:url\" content=\"https:\/\/creativemarket.com\/blog\/design-tumblr-aesthetic\" \/>\n<meta property=\"og:site_name\" content=\"Creative Market Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/crtvmrkt\" \/>\n<meta property=\"article:published_time\" content=\"2019-09-03T15:54:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-06T09:59:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d3ui957tjb5bqd.cloudfront.net\/uploads\/2019\/09\/18232123\/Screen-Shot-2019-08-23-at-8.37.00-PM.jpg.webp\" \/>\n<meta name=\"author\" content=\"Marc Schenker\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@creativemarket\" \/>\n<meta name=\"twitter:site\" content=\"@creativemarket\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marc Schenker\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"11 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/design-tumblr-aesthetic\",\"url\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/design-tumblr-aesthetic\",\"name\":\"Design Trend Report: The Tumblr Aesthetic - Creative Market Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/design-tumblr-aesthetic#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/design-tumblr-aesthetic#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/d3ui957tjb5bqd.cloudfront.net\\\/uploads\\\/2019\\\/09\\\/18232123\\\/Screen-Shot-2019-08-23-at-8.37.00-PM.jpg.webp\",\"datePublished\":\"2019-09-03T15:54:12+00:00\",\"dateModified\":\"2024-05-06T09:59:19+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/#\\\/schema\\\/person\\\/b1e20fb9aeef6b45762dbab55e31c7c8\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/design-tumblr-aesthetic#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/creativemarket.com\\\/blog\\\/design-tumblr-aesthetic\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/design-tumblr-aesthetic#primaryimage\",\"url\":\"https:\\\/\\\/d3ui957tjb5bqd.cloudfront.net\\\/uploads\\\/2019\\\/09\\\/18232123\\\/Screen-Shot-2019-08-23-at-8.37.00-PM.jpg.webp\",\"contentUrl\":\"https:\\\/\\\/d3ui957tjb5bqd.cloudfront.net\\\/uploads\\\/2019\\\/09\\\/18232123\\\/Screen-Shot-2019-08-23-at-8.37.00-PM.jpg.webp\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/design-tumblr-aesthetic#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Design Trend Report: The Tumblr Aesthetic\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/\",\"name\":\"Creative Market Blog\",\"description\":\"Creative Market Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/creativemarket.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Design Trend Report: The Tumblr Aesthetic - Creative Market Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/creativemarket.com\/blog\/design-tumblr-aesthetic","og_locale":"en_US","og_type":"article","og_title":"Design Trend Report: The Tumblr Aesthetic","og_description":"Tumblr has developed a unique aesthetic over the years, though it\u00e2\u20ac\u2122s not just limited to its own platform. 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