{"id":56720,"date":"2020-12-11T08:08:02","date_gmt":"2020-12-11T16:08:02","guid":{"rendered":"https:\/\/creativemarket.com\/blog\/?p=56720"},"modified":"2024-04-22T02:32:20","modified_gmt":"2024-04-22T09:32:20","slug":"pantone-color-of-the-year-2021","status":"publish","type":"post","link":"https:\/\/creativemarket.com\/blog\/pantone-color-of-the-year-2021","title":{"rendered":"Introducing Ultimate Gray and Illuminating: Pantone's Colors of the Year for 2021"},"content":{"rendered":"

There is strength in optimism<\/em>. Or at least that’s Pantone’s proposal for 2021: a color story that combines vitality and fortitude. The resilience we’ll need to overcome 2020’s challenges and the vivacious energy that will inspire us to do it. In selecting Ultimate Gray and Illuminating (Yellow) as their colors of the year for 2021, Pantone hopes to convey a mix of temperance and warmth.
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\nIn the last few years, we’ve gotten used to seeing a single hue as Pantone’s Color of the Year. Perhaps as evidence of our conflicting emotions, this year’s color pair invites us to embrace the value of our differences. Creatives’ reactions to this choice are divided<\/a>, to say the least. We’re used to adding white to create tints<\/a>, gray to create tones, and black to create shades. Many use gray as a tool to precisely reduce<\/em> chroma, or neutralize colorfulness; so seeing it as one of 2021’s most influential color picks creates mixed feelings.
\nHowever, regardless of how we feel about Ultimate Gray, Illuminating, and combining them, this selection is bound to impact the design industry going forward. Here’s everything you need to know about Pantone’s Colors of the Year for 2021.
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