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Adrian Frutiger, Legendary Type Designer, Dies at Age 87

Kevin Whipps March 31, 2021 · 2 min read

As a designer, if you want to make a name for yourself and change the world, you have to make a big mark. Adrian Frutiger, the designer of Univers, Avenir and Frutiger, did just that. He passed away last Thursday, September 10th, at 87 years old.

Think about those three fonts and where you’ve seen them for a moment. Frutiger, for example, is found on road signs all over the world, as shown below:


In addition, he created fonts such as Didot, and Egyptienne, designing over 30 in his lifetime. Are you reading this on an Apple device? Apple used Univers as their font of choice for years before moving on, as did General Electric and on London street signs. Oh, and you know, Disney World used it too.


As if those mammoth contributions to society weren’t enough, he also gave back to the community. After losing both of his daughters to suicide, Frutiger and his wife established the Fondation Adrian et Simone Frutiger, an organization that assists in funding research for mental health.

Adrian Frutiger, you will be missed.
via dezeen


Kevin Whipps is a writer and editor based in Phoenix, Arizona. When he’s not working on one of the many projects in his queue, he’s looking for fun and irreverent things online to share with his friends.

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Kevin Whipps

Hi! My name is Kevin Whipps, and I'm a writer and editor based in Phoenix, Arizona. When I'm not working taking pictures of old cars and trucks, I'm either writing articles for Creative Market or hawking stickers at Whipps Sticker Co.

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