Brand Identity Starter Kit

We hear you when you say that you just need to get your course started, but you want to get it done right! The thing is, you don't have the resources or expertise or TIME to put together something you're proud of!

You're looking for something simple, fun, BOLD, and professional to represent your course, but you just can't seem to find something unique!

This Brand Identity Starter Kit includes different logo layouts, a few logomarks to choose from, a color palette, suggested fonts to use, brand icons, and digital stickers to help you SAVE TIME and money!

This starter kit will help you keep your brand visuals looking great and consistent so you can focus on delivering great content for your course!

What's included

1. Logo

• 5 Color Variations included.
• Use the editable AI (Illustrator) file to edit the text or color of the logo.
• For Canva users, import the SVG of the main logomark and typeset your own text in Canva.

2. Logo Variations

• Includes a couple of layout variations to use.
• 5 Color Variations of each logo variation provided.
• Use the editable AI (Illustrator) file to edit the text or color of the logo.
• For Canva users, import the SVG of the main logomark and typeset your own text in Canva.

3. Logomarks

• Main Logomark + 9 Alternate Logomarks to choose from.
• 6 Color Variations of each logomark provided.
• File types include AI, EPS, SVG, PDF, JPG, and PNG.
• Edit colors in Illustrator, Photoshop, or InDesign.
• For Canva users, import the SVG to edit the colors.

4. Color Palette

• Current color palette includes the meaning behind the colors.
• Includes color callouts in Pantone, CMYK, RGB, and Hex Code.

5. Typography

• Suggested font pairings and how to use the fonts included in the brand guide.
• Fonts are not included, but links to purchase or download are provided in the instructions.

6. Icons

• 15 icons to choose from.
• 6 Color Variations of each icon included.
• File types include AI, EPS, SVG, PDF, JPG, and PNG.
• Edit colors in Illustrator, Photoshop, or InDesign.
• For Canva users, import the SVG to edit the colors.

7. Digital Stickers

• 15 Digital Stickers to choose from.
• 2 Color Variations included.
• File types include AI, EPS, SVG, PDF, JPG, and PNG.
• Edit colors in Illustrator, Photoshop, or InDesign.
• For Canva users, import the SVG to edit the colors.
• Text is not editable.

8. Mini Brand Guide Template

• The mini brand guide is available to use and edit in InDesign.
• Feel free to use it as a template if you're making adjustments and want to keep everything updated.

Fonts and mockups are not included.