About Creative Market Fonts

Fonts are at the heart of Creative Market. Here you’ll find more than %totalResults% typefaces, each created by independent artists from around the world. Why do fonts matter? We believe that fonts have the capacity to tell a story, communicate ideas , stir emotion , and express intent. When you choose a font you’re not just choosing letters on a screen, you’re choosing from thousands of voices, styles, moods, and perspectives. Our catalog covers a wide stylistic range. Need a retro pixel vibe for your throwback design? Maybe you found our site looking for a sleek variable font to adapt seamlessly across devices. Perhaps a display font for your new site header? Whatever it is, we’ve got you covered. Our library includes everything from expressive scripts to no-nonsense monospaced families. We pride ourselves on unique, thoughtful design of every kind, which is how we’ve become the go-to destination for unique font families. If you aren’t sure where to start, check out some of our handpicked curated finds or best sellers .

What are the different types of fonts?

While there are many ways to differentiate fonts, the main different categories to start with are serif, sans serif, script, blackletter, display/decorative, and non-Western. However, this is a nuanced topic - with a rich history, a range of opinions, and many different approaches. For a more detailed breakdown, check out our blog on different font styles here .

What is the difference between a font and a typeface?

The difference between a font and a typeface is that a typeface refers to the overall design, while a font is a specific style, size, or weight within that typeface. This is a bit confusing on its face - we think it’s a bit easier to reference an example. So if “Neue Swiss” is your typeface, "Neue Swiss Bold 12pt" might be your font. Of course, as you’ll find with anything in this wonderful world of fonts, nothing is so simple. For a fuller, more nuanced take (or if you just want to nerd out) you can check out a whole article about this topic here: What is a Typeface and How Is it Different from a Font?

What Font License is Right for Me?

A desktop license is the most common license and covers most commercial font usage. You can create graphic designs (logos, signs, etc.) and products (mugs, t-shirts, hats, etc.) for yourself, or your client(s). These are great for logos and branding, movie titles and captions, PDFs, cards, signs and print merchandise. Products may be sold for profit as long as the letters are not the main selling point of your product (like a house number or stamp set). Embedding fonts is not allowed with this license with a few exceptions (such as a PDF reports). All licenses on our site are perpetual, which means you pay once and use it forever. To use a font on your website, you’ll need a web font license. This type of license allows you to embed font files into the CSS code on your site. From there, site visitors can then see and temporarily use your embedded fonts! Web licenses on Creative Market are priced by pageview limits (essentially this means they are priced according to traffic). Beyond the web, we’ve also got you covered for apps and publications. Our app licenses allow you to embed font files in app code. These are best for things like games, mobile apps, and web apps. Our e-pub licenses are best for ebooks and digital magazines - where you would want to embed the fonts directly into your files. Here’s a helpful walk through on font use in e-books! Creative Market also offers Worry-Free font licensing for enterprise clients. Learn more about our enterprise business offerings here . Still have questions about our licenses? Get more information about all of our font licenses here . You can also chat with our licensing assistant, Creative Mark, who can help answer questions. You can knock on his door in the bottom right corner of your desktop screen.

Fifty Fifty Complete Family

Name: Fifty Fifty Complete Family
Brand: Up Up Creative
SKU: 290999408
Price: 60.00 USD
Availability: InStock
Rating: 5 (2 reviews)

Up Up Creative Featured

Fifty Fifty Complete Family, a Serif Font by Up Up Creative (Photo 1 of 15)

Fifty Fifty Complete Family, a Serif Font by Up Up Creative (Photo 2 of 15)

Fifty Fifty Complete Family, a Serif Font by Up Up Creative (Photo 3 of 15)

Fifty Fifty Complete Family, a Serif Font by Up Up Creative (Photo 4 of 15)

Fifty Fifty Complete Family, a Serif Font by Up Up Creative (Photo 5 of 15)

Fifty Fifty Complete Family, a Serif Font by Up Up Creative (Photo 6 of 15)

Fifty Fifty Complete Family, a Serif Font by Up Up Creative (Photo 7 of 15)

Fifty Fifty Complete Family, a Serif Font by Up Up Creative (Photo 8 of 15)

Fifty Fifty Complete Family, a Serif Font by Up Up Creative (Photo 9 of 15)

Fifty Fifty Complete Family, a Serif Font by Up Up Creative (Photo 10 of 15)

Fifty Fifty Complete Family, a Serif Font by Up Up Creative (Photo 11 of 15)

Fifty Fifty Complete Family, a Serif Font by Up Up Creative (Photo 12 of 15)

Fifty Fifty Complete Family, a Serif Font by Up Up Creative (Photo 13 of 15)

Fifty Fifty Complete Family, a Serif Font by Up Up Creative (Photo 14 of 15)

Fifty Fifty Complete Family, a Serif Font by Up Up Creative (Photo 15 of 15)

1/15

$60

Desktop

$60.00

seat
seat

1
Webfont

$60.00 $51.00
E-pub

$180.00 $171.00
App

$1020.00 $1011.00

Loading Preview

About

New in 2025: My top-selling font has been expanded into a full, six-weight family.

Fifty Fifty is an editorial serif font family (six weights, each in regular and italic) with smooth curves and more than 100 ligatures. It’s gorgeous in all caps, but the lowercase letters can really hold their own. Fifty Fifty is perfect for headlines, editorial design, monograms, branding, logos, poster design, and more.

Fifty Fifty includes approximately 700 glyphs and a whopping 117 standard and discretionary ligatures. Additional OpenType features include character variants, stylistic sets, and multilingual support (including multiple currency symbols).

The OpenType features can be very easily accessed by using OpenType-savvy programs such as Adobe Illustrator and Adobe InDesign. (To access these awesome features in Microsoft Word, you'll need to get comfortable with the advanced tab of Word's font menu. If you need help with this, ask me.)

Mail support :

Find inspiration (and sneak peeks at my next font-in-progress) on -Instagram: -Facebook : -Pinterest: -My website:

PLEASE ENJOY! I can't wait to see what you make with Fifty Fifty. Feel free to use the #upupcreative and #fiftyfiftyfont tags to show me what you've been up to.

Reviews

2 Reviews

What People Liked The Most

Accurately Described

Easy to Use

Feature-rich

Organized Files

Joanna Griffin

Feb 27, 2025

Everything Julie does is top quality, and FiftyFifty is no exception! I had the original version, which I thought was awesome, but the added weights and features of the latest update make it even better. Glyphs are plentiful and well-organized. Love <3

Julie Buyer

Feb 14, 2025

This has been one of my favorite fonts for awhile, and I'm so happy to see that it's now a full family with multiple weights!

Comments

FAQs

How do I contact support?: For questions about this product, message the Shop Owner via their shop profile. For all other questions, like licensing or billing, visit our Help Center.

How can I unzip product files?

PC: To extract a single file or folder, double-click the compressed folder to open it. Then, drag the file or folder from the compressed folder to a new location. To extract the entire contents of the compressed folder, right-click the folder, click Extract All, and then follow the instructions.

Mac: Double click the .zip file, then search for the product folder or product file.

If you continue to have trouble, check out this help article for more tips.

How do I install a font?

After you unzip your font product files, you will see .OTF or .TTF files. To install a font, just double click on the OTF or TTF file. For more information, check out our Font FAQ.

If you’re still having trouble installing the font, please contact the Shop Owner or Creative Market Support.

What software do I need to use this font?

When a font is installed on your computer, it can be used with any program that allows you to create text. Fonts will work in Microsoft Office applications, Adobe software, and almost any other program with a text editor. You can learn more in our Help Center about OTF special features and installing your new font.

Note: As an exception, OpenType SVG fonts / color fonts require Photoshop CC 18.0+, Illustrator CC 22.0.0+, or InDesign CC 13.0.1+. To learn more about installing color fonts, check out this Color Font FAQ.