Black Friday Sale! Select designs up to 75% Off. Ends 11/30 @ 11:59pm PT. Shop the Sale

5 Fascinating Font Infographics

By on Aug 18, 2020 in Inspiration
5 Fascinating Font Infographics

Typefaces are one of the most important, yet underappreciated, elements when it comes to creating incredible web and graphic designs. While most people think about the aesthetic of their design, color choices, and functionality, few people think about the ability of typeface – on its own – to convey a message. Fonts make up words but they are communicators themselves, and the font choice you make can either make or break your website/digital communication. Want to know a little bit more about where fonts came from, how they work, and why they’re so important? Check out these 5 awesome infographics below.

1. The Psychology of Font Choice

Fonts are crucial in this business in terms of honing your brand, as well as eliciting a certain emotional response from your customers. Do you want to come across as professional and buttoned-up? Or do you want customers to think of you as a friendlier, more approachable business? Either way – the fonts you use on your website and marketing materials can help you get that message across. Check out this infographic about the psychology behind different types of fonts.

Screen Shot 2013-10-29 at 9.15.47 AMSave

2. Type Classification Personification

Want a little more clarity about the different classifications of fonts themselves? This infographic about type classification personifies each group of typefaces, so you can clearly see the nuts and bolts of what makes up each group.

Screen Shot 2013-10-29 at 9.17.29 AMSave

3.History of Typography

Ever wondered where your favorite font came from, or just where fonts in general came from in the first place? This infographic from Mashable offers a comprehensive history of modern Typography, starting with the founding of the written language as we know it in the year 100 AD.

Screen Shot 2013-10-29 at 9.18.53 AMSave

Screen Shot 2013-10-29 at 9.19.03 AMSave

Screen Shot 2013-10-29 at 9.19.11 AMSave

Screen Shot 2013-10-29 at 9.19.20 AMSave

4. Periodic Table of Typefaces

The periodic tables of the elements organizes chemical elements into rows, columns and groups based on complexity and makeup. This Periodic Table of Typefaces does something similar with typefaces – arranging typefaces by complexity and relation to one another. This is an interesting way to think about how one font relates to or compares to another.


5. So You Need a Typeface?

Ever get overwhelmed by the sheer number of font choices out there? Check out this infographic then, which is a complex and comprehensive chart with lots of questions to lead you to the right font. Also – never thought that fonts are particularly funny? This flowchart will make you think again, packing comedy into every twist and turn.

Screen Shot 2013-10-29 at 9.23.20 AMSave

Free lettering worksheets

Download now!


Download now!

Getting started with hand lettering?

Download these worksheets and start practicing with simple instructions and tracing exercises.


  1. Enk

    This is cool.
    But as I'm doing a little bit of research. What you guys have to say about Coca-cola's Logo font? Your very own opinions please?

  2. myklhoo

    There used to be a significant difference between a typeface and a font. The typeface was the principle design of a letter, and the font was the variation, i.e., Times New Roman is the typeface, Times New Roman Bold Italic is the font. Anymore, it seems like the two are interchangeable. DTP is to blame! ;-)

You must be signed in to post a comment.

Made with Creative Market

Browse a gallery of inspiration made with design assets from Creative Market.

Explore the Gallery →

Meet the Creative Market Authors

Learn more about the talented writers behind the articles.

Meet the Authors →

Download Our FREE Branding eBook

Get a FREE, fun, and friendly guide to design your own brand.

Get your eBook →