Having no knowledge about graphic design can be a major obstacle when creating compelling presentations. Even if you are not a professional designer, following these simple but powerful tips will allow you to captivate and amaze your audience

Grab this one pager with a summary of key tips to create a powerful presentation from scratch.
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Remember the words that the cat said to Alice when she was lost, “If you do not know where you are going, all roads lead you there.” You should know exactly what you expect from your presentation, what you are trying to communicate, what is the main objective, and what is expected from the audience after they’ve heard your presentation. To achieve this, take a sheet of paper, a pencil, and write a short list of your presentation’s objectives.
2. “Good Things, When Short, Are Twice As Good”
I know you have so much to say and an abundant amount of words to express, but remember that your time is short and so is your audience’s attention span. That’s why if you want to keep your audience focused, you must prepare a summary of your content by choosing only the most important and relevant information.
3.- Define the theme design
When you have a clear content, objective, and audience, it is much easier to define the subject or “line of design” that you will follow. This step is key because here is when presentation design truly starts coming together.
4. Start from scratch

Don’t go for PowerPoint or Keynote’s default designs. Always begin with a “Blank Presentation” – that will give you more freedom to customize your own deck of slides.
5. Choose a color scheme

Color plays a major role when creating presentations. Choose a color palette that is in accordance with your company’s branding. Alternatively, you can create your own combinations. We recommend a fantastic app created by Adobe that is easy to use, where you can create your own palettes: https://color.adobe.com
6. Do not forget contrast
When choosing your color palette please consider contrast. This element makes your presentation look more engaging and easier to appreciate. If you are using a dark background then your text and elements should be in light colors. If your background color is light, the text and elements should be dark.
7. Choose a font family
Choose legible and clear fonts. Avoid those that are extravagant and out of the concept of the main theme. Remember: “Simplicity is the ultimate sophistication”. Try not to use the fonts that come preÂ-installed in your operating system. Do a little effort to find and install new ones. Use the same theme throughout your presentation. If you want to emphasize something, then use an extra font. As a rule of thumb, we recommend avoiding more than two different font styles.
8. Hierarchy of Text
The hierarchy of your text is as important as your font choice. Try playing with larger and smaller texts according to the importance of content. Please do not add too much text on your slides. Do not make the mistake of overloading your slide content and making the text so small that it’s impossible for your audience to read. Use single slides to feature titles that break up your content into manageable sections.
9. Photography
They say a picture speaks a thousand words, and that’s why you must include photographs in your presentation. Try using high-quality photographs and make sure that they are well related to what you’re saying. Creative Market offers a great catalog of stock photos that you can buy and use in your next presentation.
10. Infographics
A striking way to present your reports is through infographics. They don’t have to be complicated. Instead, infographics are a simple tool to convert your data into something visual and easy to understand and remember.
11. Find Inspiration and Have Fun
If for some reason you feel blocked and with little creativity, search on social networks for design ideas. Above all, always remember to have fun with what you’re creating for your audience, because in doing so you’ll truly be creating a next-level presentation.
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Grab this one pager with a summary of key tips to create a powerful presentation from scratch.
Download now!