5 Web Design Trends on the Decline

By on May 2, 2016 in Design Trends
5 Web Design Trends on the Decline

As technology changes from year to year, so too does design – and from one year to the next, it’s normal to see certain web design trends fading out of style while others become more popular. There are lots of new exciting trends on the horizon – like the use of single page design with parallax scrolling, flat design, or video backgrounds – but ever wondered what those new trends might be replacing? If so, check out the list below. It contains 5 trends that will most likely be fading into the background in 2014.

1. Flash Introductions

Back in the day, web designers used flash intros on a site to grab the attention of a visitor, give them something cool to watch and make them want more. Now, flash is out – but having to watch a video before you get to the info you really want is just a hindrance to web users. Instead, designers are incorporating video design into page backgrounds, so that you can still see an impressive video, just at the same time as you are exploring the page.

2. Complicated Forms

In the past, websites – particularly e-commerce sites – had users fill out long forms to share information or make purposes. Today, however, there is more of a focus on UX than ever before – so designers are getting rid of long, extensive forms to get user information. Instead, forms are now asking for basic contact info or linking to a site like PayPal, which most likely has a user's financial info already save and can be used in a click. Web users are more likely to do business with a site that is fast and easy for them to use.

3. Complex/complicated and Skeuomorphic Design

While skeuomorphic design is not dead yet, web design experts are predicting it might be done pretty soon. The design, which creative an impressive, nearly 3d visual effect is cool to look at, but designers are eschewing it these days in exchange for flat design, which uses smooth, simple, minimalist images and lines. Flat design is being used more than ever, which shows a growing focus on simple UIs and good UX. With the shift to flat design also comes a turn away from other complicated, complex design elements, which only serve to clutter pages and distract users from the task at hand on the site.

4. Stock Photos

Online, there are libraries of stock photos that designers can use for free (or pay to use.) What results is that many websites end up using the same photos on their page, making it not only confusing – but also boring and unattractive – for potential customers. These days, web designers are turning away from stock photos and using their own customized photos to communicate something specific about their business; designers are also using even more complex elements like video backgrounds for their site – which means no more identical, un-distinguishable sites.

5. Pop-overs

(No, not the delicious baked treat.) One of the most annoying things to happen when you’re viewing a web page is when something pops up and blocks what you’re viewing or trying to accomplish. Today, web designers are opting away from the pop-over, which pops up in the middle of viewing a site and prompts you to sign up for something else or accomplish something else on the site. This will encourage visitors to actually stay on the site and make a transaction or finish what they came for, and find the place to sign up for whatever is being offered on the site, should they so choose.

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13 Comments

  1. +1 for the demise of flash intros.
    I remember when people first starting using them. They were great for the first few sites you viewed, then it just became annoying. Especially when back then the broadband (dial-up) was super slow so you had to wait ages for the loading bar to reach 100%. Though one positive was the creativeness people put in to the loading screens!

    • Staff

    @Ian Barnard I totally agree. The creativity of some of the flash work was pretty amazing but I wonder how many people stayed around to wait for the videos to load.
    I think these "declining" trends are being replaced by some really smart new ones!

  2. Flash Intros, or what we call "Skip Intros" were dead years ago. So this list is already outdated.
    Number 3 above which includes a grammatical error : "The design, which CREATES an impressive, nearly 3d visual effect..." I don't feel is accurate. As Template Flat Design sites proliferate, innovative designers will still search out methodologies to create depth and weight.
    Stock photos? The main reason individuals may be reluctant to use Stock Photos is the ugly, heavy-handed manner that certain large stock houses, such as Getty Images, are bullying micro businesses, bloggers and others who just grabbed an image online without realizing they may be infringing a copyright. A friend of mine got a despicable "extortion" letter from Getty regarding a tiny image he used on his personal blog with an demand for payment 10 times the cost if he simply purchased it through Getty. Due to that policy, I refuse to license anything from Getty (That's a $12,000 yearly loss to Getty).
    And finally 5... Pop-Overs were dead 10 years ago. Only desperate sites (and advertisers) use them now...the only problem with Pop Overs is that the conversion rate is 10 fold of a typical ad, so they will continue, but under a different name or guise.

  3. Oh, the irony. I wanted to check the sources, so I click on the first link (Web Design Trends That Will Disappear in 2014), and there they have a pop-over.

  4. Thanks for sharing useful tips on website design trends. Find your post very interesting to read. and get the idea about what work and what don't work in web design.

  5. Hi Maryam

    Just found your article on net for declining trend on web, i do agree to most of the but couple like Stock Photos & Pop-overs are not completely out and it depends on case. its not possible to design websites with some nice photos & also pop-overs are some times consider as better UI/UX interfaces on some call to action buttons / links

    Thanks

    - Matt

  6. Thanks for giving valuable information about web designing the 5 tips are useful for the learners could u please upload more like this...

  7. Good summary. I don't like so much the pop-overs, there are too annoying. I guess it'll get less impact over time, people don't like so much being asked for the email constantly

  8. I completely disagree that pop ups are dying. Actually more and more startups are being created to make these easier for marketers Bounce exchange, SumoMe, Exit Intel, etc.

    Also, pop ups are used a lot in UX in the form of Modals, two step opt ins, viewing larger videos / images, etc.

    Pop ups are not dead

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